SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K (Mark one) /X/ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2001 OR / / TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period for __________ to __________ Commission file number 1-11588 SAGA COMMUNICATIONS, INC. (Exact name of registrant as specified in its charter) Delaware 38-3042953 (State or other jurisdiction of (I.R.S. Employer Identification No.) incorporation or organization) 73 Kercheval Avenue Grosse Pointe Farms, Michigan 48236 (Address of principal executive offices) (Zip Code) Registrant's telephone number, including area code: (313) 886-7070 Securities registered pursuant to Section 12(b) of the Act: Name of each exchange on which Title of each class registered - ---------------------------------------- ------------------------------------ Class A Common Stock, $.01 par value American Stock Exchange Securities registered pursuant to Section 12(g) of the Act: None Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes /X/ No / /. Indicate by check mark if disclosure of delinquent filers pursuant to Rule 405 of Regulation S-K is not contained herein, and will not be contained, to the best of registrant's knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendments to this Form 10-K. / / Aggregate market value of the Class A Common Stock and the Class B Common Stock (assuming conversion thereof into Class A Common Stock) held by nonaffiliates of the registrant, computed on the basis of $24.55 per share (the closing price of the Class A Common Stock on March 15, 2002 on the American Stock Exchange): $355,896,072. The number of shares of the registrant's Class A Common Stock, $.01 par value, and Class B Common Stock, $.01 par value, outstanding as of March 15, 2002 was 14,536,808 and 1,888,296, respectively. DOCUMENTS INCORPORATED BY REFERENCE 1. Proxy Statement for the 2002 Annual Meeting of Stockholders (to be filed with the Securities and Exchange Commission on or before April 30, 2002) is incorporated by reference in Part III hereof. -1-

PART I ITEM 1. BUSINESS We are a broadcast company primarily engaged in acquiring, developing and operating radio and television stations. RECENT DEVELOPMENTS Since January 1, 2001, we have acquired the following stations serving the markets indicated: - February 1, 2001: two FM and two AM radio stations (WCVQ-FM, WZZP-FM, WDXN-AM, and WJMR-AM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $6,700,000. - February 1, 2001: one FM radio station (WVVR-FM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $7,000,000, including approximately $1,000,000 of the Company's Class A Common Stock. The radio station was owned by a company in which a member of our Board of Directors had a 35% beneficial ownership interest. The purchase price was determined on an arm's length basis. We also obtained an opinion from an independent appraiser that the purchase price was fair from a financial point of view. - April 1, 2001: an AM and FM radio station (WHAI-AM and WHMQ-FM) serving the Greenfield, Massachusetts market for approximately $2,200,000. - July 1, 2001: two FM radio stations (KMIT-FM and KUQL-FM) serving the Mitchell, South Dakota market for approximately $4,050,000. In addition, in February 2002 we entered into an agreement to acquire an AM and FM radio station (WKNE-AM/FM) serving the Keene, New Hampshire market, and an AM and FM radio station (WKVT-AM/FM) serving the Brattleboro, Vermont market for approximately $9,075,000. This acquisition is subject to the approval of the Federal Communications Commission and is expected to close during the second quarter of 2002. For additional information with respect to these acquisitions, see Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations - Liquidity and Capital Resources. -2-

BUSINESS As of March 15, 2002 we owned and/or operated four television stations and three low-power television stations serving three markets; three state radio networks; and thirty-six FM and twenty-one AM radio stations serving sixteen markets, including Columbus, Ohio; Norfolk, Virginia; and Milwaukee, Wisconsin. The following table sets forth information about our television stations and the markets they serve as of March 15, 2002: 2001 Market Fall 2001 Ranking by Station Ranking Number of TV (by Station Market (a) Households (b) Station Affiliate # of viewers) (b) - ------- ---------- -------------- ----------------- ----------------- KOAM Joplin, MO - Pittsburg, KS 145 CBS 1 WXVT Greenwood - Greenville, MS 182 CBS 2 KAVU Victoria, TX 204 ABC 1 KVCT (c) Victoria, TX 204 FOX 2 KUNU-LP Victoria, TX 204 Univision 3 KVTX-LP Victoria, TX 204 Telemundo N/R KXTS-LP Victoria, TX 204 NBC N/R (a) Actual city of license may differ from metro market actually served. (b) Derived from Investing in Television Market Report 2001, based on A.C. Nielson ratings and data. (c) Station operated under the terms of a local marketing agreement ("LMA"). N/R Station does not appear in Investing in Television Market Report 2001. -3-

The following table sets forth information about our radio stations and the markets they serve as of March 15, 2002: 2001 Fall 2001 Market Target Ranking Demographics by Radio Ranking (by Target Station Market (a) Revenue (b) Station Format listeners) (c) Demographics - ------- ---------- ----------- -------------- -------------- ------------ FM: WSNY Columbus, OH 29 Adult Contemporary 1 Women 25-54 WKLH Milwaukee, WI 34 Classic Hits 2 Men 35-49 WLZR Milwaukee, WI 34 Album Oriented Rock 1 Men 18-34 WJMR-FM Milwaukee, WI 34 Urban Adult Contemporary 8 Women 25-49 WFMR Milwaukee, WI 34 Classical 10 Adults 45+ WNOR Norfolk, VA 45 Album Oriented Rock 1 Men 18-34 WAFX Norfolk, VA 45 Classic Hits 1 Men 35-49 KSTZ Des Moines, IA 76 Hot Adult Contemporary 2 Women 25-44 KIOA Des Moines, IA 76 Oldies 1 Adults 45-64 KAZR Des Moines, IA 76 Album Oriented Rock 1 Men 18-34 KLTI Des Moines, IA 76 Soft Adult Contemporary 2 Women 35-54 WAQY Springfield, MA 108 Classic Rock 1 Men 25-49 WLZX Springfield, MA 108 Active Rock 2(e) Men 18-34 WHAI Greenfield, MA N/A Adult Contemporary 1 Women 18+ WZID Manchester, NH 111 Adult Contemporary 1 Adults 25-54 WQLL Manchester, NH 111 Oldies 4(e) Adults 45-64 WMGX Portland, ME 128 Adult Contemporary 1 Women 25-54 WYNZ Portland, ME 128 Oldies 1 Adults 45-64 WPOR Portland, ME 128 Country 2 Adults 35+ WLRW Champaign, IL 148 Hot Adult Contemporary 1 Women 18-49 WIXY Champaign, IL 148 Country 1 Adults 25-54 WKIO Champaign, IL 148 Oldies 2 Adults 45-64 WYMG Springfield, IL 171 Classic Hits N/S Men 25-54 WQQL Springfield, IL 171 Oldies N/S Adults 45-64 WDBR Springfield, IL 171 Contemporary Hits N/S Women 18-34 WMHX Springfield, IL 171 Adult Contemporary N/S Adults 25-49 WNAX Sioux City IA 222 Country N/S Adults 35+ WCVQ Clarksville- 275 Hot Adult Contemporary 3 Women 18-49 Hopkinsville, TN- KY WVVR Clarksville- 275 Country 8 Adults 25-54 Hopkinsville, TN- KY WZZP Clarksville- 275 Classic Hits 3(e) Men 35-49 Hopkinsville, TN- KY KISM Bellingham, WA N/A Rock N/R Men 25-49 KAFE Bellingham, WA N/A Adult Contemporary N/R Women 25-54 KICD Spencer, IA N/A Country N/R Adults 35+ KLLT Spencer, IA N/A Adult Contemporary N/R Adults 25-54 KMIT Mitchell, SD N/A Country N/R Adults 35+ KUQL Mitchell, SD N/A Oldies N/R Adults 45-64 (footnotes on next page) -4-

2001 Fall 2001 Market Target Ranking Demographics by Radio Ranking (by Target Station Market (a) Revenue (b) Station Format listeners) (c) Demographics - ------- ---------- ----------- -------------- -------------- ------------ AM: WVKO Columbus, OH 29 Gospel N/A Adults 35+ WJYI Milwaukee, WI 34 Contemporary Christian N/A Adults 18+ WJOI Norfolk, VA 45 Nostalgia N/A Adults 45+ KRNT Des Moines, IA 76 Nostalgia/Sports 7 Adults 35+ KXTK Des Moines, IA 76 Talk/Sports N/A Adults 35+ WHMP Springfield, MA 108 News/Talk 11(d) Adults 35+ WHNP Springfield, MA 108 News/Talk 11(d) Adults 35+ WHMQ Greenfield, MA N/A News/Talk 11(d) Adults 35+ WFEA Manchester, NH 111 Nostalgia 3(e) Adults 45+ WGAN Portland, ME 128 News/Talk 1 Adults 35+ WZAN Portland, ME 128 News/Talk 10 Men 35-54 WBAE Portland, ME 128 Nostalgia N/A Adults 35+ WTAX Springfield, IL 171 News/Talk N/S Adults 35+ WLLM Springfield, IL 171 Adult Standards N/S Adults 45+ WNAX Yankton, SD 222 Full Service/Country N/S Adults 35+ WDXN Clarksville- 275 Talk N/R Adults 35+ Hopkinsville, TN- KY WJMR-AM Clarksville- 275 Urban Adult Contemporary 4 Women 35-54 Hopkinsville, TN- KY KGMI Bellingham, WA N/A News/Talk N/R Adults 35+ KPUG Bellingham, WA N/A Sports/Talk N/R Men 18+ KBAI Bellingham, WA N/A Adult Standards N/R Adults 45+ KICD Spencer, IA N/A News/Talk N/R Adults 35+ (a) Actual city of license may differ from metro market actually served. (b) Derived from Investing in Radio 2001 Market Report. (c) Information derived from most recent available Arbitron Radio Market Report. (d) Since stations are simulcast, ranking information pertains to the combined stations. (e) Tied for position. N/A Information is currently not available. N/R Station does not appear in Arbitron Radio Market Report. N/S Station is a non-subscriber to the Arbitron Radio Market Report. -5-

STRATEGY Our strategy is to operate top billing radio and television stations in mid-sized markets. We prefer to operate in mid-sized markets, which we define as markets ranked from 20 to 200 out of the markets summarized by Investing in Radio Market Report and Investing in Television Market Report. As of March 15, 2002, we owned and/or operated at least one of the top three billing stations in each of our radio and television markets for which independent data exists. Based on the most recent information available, 13 of the 36 FM radio stations and 1 of the 21 AM radio stations we own and/or operate were ranked number one (by number of listeners), and 2 of the 7 television stations we own and/or operate were ranked number one (by number of viewers), in their target demographic markets. Programming and marketing are key components in our strategy to achieve top ratings in both our radio and television operations. In many of our markets, the three or four most highly rated stations (radio and/or television) receive a disproportionately high share of the market's advertising revenues. As a result, a station's revenue is dependent upon its ability to maximize its number of listeners/viewers within an advertiser's given demographic parameters. In certain cases we use attributes other than specific market listener data for sales activities. In those markets where sufficient alternative data is available, we do not subscribe to an independent listener rating service. Our radio stations employ a variety of programming formats, including Classic Hits, Adult Contemporary, Album Oriented Rock, News/Talk, Country and Classical. We regularly perform extensive market research, including music evaluations, focus groups and strategic vulnerability studies. Our stations also employ audience promotions to further develop and secure a loyal following. The television stations that we own and/or operate are comprised of two CBS affiliates, one ABC affiliate, one Fox affiliate, one Univision affiliate, one NBC affiliate and one Telemundo affiliate. In addition to securing network programming, we also carefully select available syndicated programming to maximize viewership. We also develop local programming, including a strong local news franchise. In operating our stations, we concentrate on the development of strong decentralized local management, which is responsible for the day-to-day operations of the station. We compensate local management based on the station's financial performance, as well as other performance factors that are deemed to effect the long-term ability of the stations to achieve financial performance objectives. Corporate management is responsible for long-range planning, establishing policies and procedures, resource allocation and monitoring the activities of the stations. -6-

We actively seek and explore opportunities for expansion through the acquisition of additional broadcast properties. Under the Telecommunications Act of 1996 (the "Telecommunications Act"), a company is now permitted to own as many as 8 radio stations in a single market. See "Federal Regulation of Radio and Television Broadcasting". The Telecommunications Act also eliminated the limitations on the number of radio stations one organization can own in total. We seek to acquire reasonably priced broadcast properties with significant growth potential that are located in markets with well-established and relatively stable economies. We often focus on local economies supported by a strong presence of state or federal government or one or more major universities. Future acquisitions will be subject to the availability of financing and compliance with the Communications Act of 1934 (the "Communications Act") and Federal Communications Commission ("FCC") rules. Although we review acquisition opportunities on an ongoing basis, we have no other present understandings, agreements or arrangements to acquire or sell any radio or television stations, other than those discussed. ADVERTISING SALES Virtually all of our revenue is generated from the sale of advertising for broadcast on our stations. Depending on the format of a particular radio station, there are a predetermined number of advertisements broadcast each hour. The number of advertisements broadcast on our television stations may be limited by certain network affiliation and syndication agreements and, with respect to children's programs, federal regulation. We determine the number of advertisements broadcast hourly that can maximize a station's available revenue dollars without jeopardizing listening/viewing levels. While there may be shifts from time to time in the number of advertisements broadcast during a particular time of the day, the total number of advertisements broadcast on a particular station generally does not vary significantly from year to year. Any change in our revenue, with the exception of those instances where stations are acquired or sold, is generally the result of pricing adjustments which are made to ensure that the station efficiently utilizes available inventory. Advertising rates charged by radio and television stations are based primarily on a station's ability to attract audiences in the demographic groups targeted by advertisers; the number of stations in the market competing for the same demographic group; the supply of and demand for radio and television advertising time; and other qualitative factors, including rates charged by competing radio and television stations within a given market. Radio rates are generally highest during morning and afternoon drive-time hours, while television advertising rates are generally higher during prime time evening viewing periods. Most advertising contracts are short-term, generally running for only a few weeks. This allows broadcasters the ability to modify advertising rates as dictated by changes in station ownership within a market, changes in listener/viewer ratings and changes in the business climate within a particular market. Approximately 81% of our gross revenue in fiscal 2001 (80% in fiscal 2000) was generated from the sale of local advertising. Additional revenue is generated from the sale of national advertising, network compensation payments, barter and other miscellaneous transactions. In all our markets, we attempt to maintain a local sales force that is generally larger than our competitors. The principal goal in our sales efforts is to develop long-standing customer relationships through frequent direct contacts, which we believe represents a competitive advantage. We also typically provide incentives to our sales staff to seek out new opportunities resulting in the establishment of new client relationships, as well as new sources of revenue, not directly associated with the sale of broadcast time. -7-

Each of the our stations also engage national independent sales representatives to assist us in obtaining national advertising revenues. These representatives obtain advertising through national advertising agencies and receive a commission from us based on our net revenue from the advertising obtained. Total gross revenue resulting from national advertising in fiscal 2001 was approximately $21,678,000 or 18.7% of our gross revenue (approximately $20,993,000 or 18.4% in fiscal 2000). COMPETITION Both radio and television broadcasting are highly competitive businesses. Our stations compete for listeners/viewers and advertising revenues directly with other radio and/or television stations, as well as other media, within their markets. Our radio and television stations compete for listeners/viewers primarily on the basis of program content and by employing on-air talent which appeals to a particular demographic group. By building a strong listener/viewer base comprised of a specific demographic group in each of its markets, we are able to attract advertisers seeking to reach these listeners/viewers. Other media, including broadcast television and/or radio (as applicable), cable television, newspapers, magazines, direct mail, the internet, coupons and billboard advertising, also compete with us for advertising revenues. The radio and television broadcasting industries are also subject to competition from new media technologies that may be developed or introduced, such as the delivery of audio programming by cable television systems, direct reception from satellites, and streaming of audio on the internet. We cannot predict what effect, if any, that any of these new technologies may have on us or the broadcasting industry. EMPLOYEES As of December 31, 2001, we had approximately 722 full-time employees and 302 part-time employees, none of whom are represented by unions. We believe that our relations with our employees are good. We employ several high-profile personalities with large loyal audiences in their respective markets. We have entered into employment and non-competition agreements with our President and with most of our on-air personalities, as well as non-competition agreements with our commissioned sales representatives. -8-

FEDERAL REGULATION OF RADIO AND TELEVISION BROADCASTING INTRODUCTION. The ownership, operation and sale of radio and television stations, including those licensed to us, are subject to the jurisdiction of the FCC, which acts under authority granted by the Communications Act. Among other things, the FCC assigns frequency bands for broadcasting; determines the particular frequencies, locations and operating power of stations; issues, renews, revokes and modifies station licenses; determines whether to approve changes in ownership or control of station licenses; regulates equipment used by stations; adopts and implements regulations and policies that directly or indirectly affect the ownership, operation and employment practices of stations; and has the power to impose penalties for violations of its rules or the Communications Act. For additional information on the impact of FCC regulations and the introduction of new technologies on our operations, see "Forward Looking Statements; Risk Factors" below. The following is a brief summary of certain provisions of the Communications Act and of specific FCC regulations and policies. Reference should be made to the Communications Act, FCC rules and the public notices and rulings of the FCC for further information concerning the nature and extent of federal regulation of broadcast stations. LICENSE RENEWAL. Radio and television broadcasting licenses are granted for maximum terms of eight years, and are subject to renewal upon application to the FCC. Under its "two-step" renewal process, the FCC must grant a renewal application if it finds that during the preceding term the licensee has served the public interest, convenience and necessity, and there have been no serious violations of the Communications Act or the FCC's rules which, taken together, would constitute a pattern of abuse. If a renewal applicant fails to meet these standards, the FCC may either deny its application or grant the application on such terms and conditions as are appropriate, including renewal for less than the full 8-year term. In making the determination of whether to renew the license, the FCC may not consider whether the public interest would be served by the grant of a license to a person other than the renewal applicant. If the FCC, after notice and opportunity for a hearing, finds that the licensee has failed to meet the requirements for renewal and no mitigating factors justify the imposition of lesser sanctions, the FCC may issue an order denying the renewal application, and only thereafter may the FCC accept applications for a construction permit specifying the broadcasting facilities of the former licensee. Petitions may be filed to deny the renewal applications of our stations, but any such petitions must raise issues that would cause the FCC to deny a renewal application under the standards adopted in the "two-step" renewal process. Under the Communications Act, if a broadcast station fails to transmit signals for any consecutive 12-month period, the FCC license expires at the end of that period. -9-

The following table sets forth the market and broadcast power of each of our broadcast stations (or pending acquisitions) and the date on which each such station's FCC license expires: Expiration Date of Station Market(1) Power (Watts)(2) FCC Authorization - ------- --------- ---------------- ----------------- FM: WSNY Columbus, OH 50,000 October 1, 2004 WKLH Milwaukee, WI 50,000 December 1, 2004 WLZR Milwaukee, WI 50,000 December 1, 2004 WFMR Milwaukee, WI 6,000 December 1, 2004 WJMR Milwaukee, WI 6,000 December 1, 2004 WNOR Norfolk, VA 50,000 October 1, 2003 WAFX Norfolk, VA 100,000 October 1, 2003 KSTZ Des Moines, IA 100,000 February 1, 2005 KIOA Des Moines, IA 100,000 February 1, 2005 KAZR Des Moines, IA 100,000 February 1, 2005 KLTI Des Moines, IA 100,000 February 1, 2005 WMGX Portland, ME 50,000 April 1, 2006 WYNZ Portland, ME 25,000 April 1, 2006 WPOR Portland, ME 50,000 April 1, 2006 WLZX Northampton, MA 6,000 April 1, 2006 WAQY Springfield, MA 50,000 April 1, 2006 WZID Manchester, NH 50,000 April 1, 2006 WQLL Manchester, NH 6,000 April 1, 2006 WYMG Springfield, IL 50,000 December 1, 2004 WQQL Springfield, IL 50,000 December 1, 2004 WDBR Springfield, IL 50,000 December 1, 2004 WMHX Lincoln, IL 25,000 December 1, 2004 WLRW Champaign, IL 50,000 December 1, 2004 WIXY Champaign, IL 25,000 December 1, 2004 WKIO Urbana, IL 25,000 December 1, 2004 WNAX Yankton, SD 100,000 April 1, 2005 KISM Bellingham, WA 100,000 February 1, 2006 KAFE Bellingham, WA 100,000 February 1, 2006 KICD Spencer, IA 100,000 February 1, 2005 KLLT Spencer, IA 25,000 February 1, 2005 WCVQ Fort Campbell, KY 100,000 August 1, 2004 WZZP Hopkinsville,KY 6,000 August 1, 2004 WVVR Hopkinsville, KY 100,000 August 1, 2004 KMIT Mitchell, SD 100,000 April 1, 2005 KUQL Wessington Springs, SD 100,000 April 1, 2005 WHAI Greenfield, MA 6,000 April 1, 2006 WKNE(6) Keene, NH 50,000 April 1, 2006 WKVT(6) Brattleboro, NH 6,000 April 1, 2006 (footnotes on next page) -10-

Expiration Date of Station Market(1) Power (Watts)(2) FCC Authorization - ------- --------- ---------------- ----------------- AM: WVKO Columbus, OH 1,000 October 1, 2004 WJYI Milwaukee, WI 1,000 December 1, 2004 WJOI Norfolk, VA 1,000 October 1, 2003 KRNT Des Moines, IA 5,000 February 1, 2005 KXTK Des Moines, IA 10,000 February 1, 2005 WGAN Portland, ME 5,000 April 1, 2006 WZAN Portland, ME 5,000 April 1, 2006 WBAE Portland, ME 1,000 April 1, 2006 WHNP Springfield, MA 2,500(5) April 1, 2006 WHMP Northampton, MA 1,000 April 1, 2006 WFEA Manchester, NH 5,000 April 1, 2006 WTAX Springfield, IL 1,000 December 1, 2004 WLLM Lincoln, IL 1,000(5) December 1, 2004 WNAX Yankton, SD 5,000 April 1, 2005 KGMI Bellingham, WA 5,000 February 1, 2006 KPUG Bellingham, WA 10,000 February 1, 2006 KBAI Bellingham, WA 1,000(5) February 1, 2006 KICD Spencer, IA 1,000 February 1, 2005 WJMR Fort Campbell, KY 1,000(5) August 1, 2004 WDXN Clarksville, TN 1,000(5) August 1, 2004 WHMQ Greenfield, MA 1,000 April 1, 2006 WKNE(6) Keene, NH 5,000 April 1, 2006 WKVT(6) Brattleboro, NH 1,000 April 1, 2006 TV/CHANNEL: KOAM (Ch 7) Joplin, MO/Pittsburg, KS 316,000(vis), 61,600 (aur) June 1, 2006 KAVU (Ch 25) Victoria, TX 2,140,000(vis), 214,000(aur) August 1, 2006 KVCT(3) (Ch 19) Victoria, TX 155,000(vis), 15,500(aur) August 1, 2006 KUNU-LP(4) (Ch 21) Victoria, TX 1,000(vis) August 1, 2006 KVTX-LP(4) (Ch 45) Victoria, TX 1,000(vis) August 1, 2006 KXTS-LP(4) (Ch 41) Victoria, TX 1,000(vis) August 1, 2006 WXVT (Ch 15) Greenville, MS 2,746,000(vis), 549,000(aur) June 1, 2005 (1) Some stations are licensed to a different community located within the market that they serve. (2) Some stations are licensed to operate with a combination of effective radiated power ("ERP") and antenna height which may be different from, but provide equivalent coverage to, the power shown. The ERP of television stations is expressed in terms of visual ("vis") and aural ("aur") components. WVKO(AM), KXTK(AM), KPUG(AM), KGMI(AM), and KBAI(AM) operate with lower power at night than the power shown. (3) We program this station pursuant to a local marketing agreement with the licensee of KVCT, Surtsey Productions, Inc. See note 12 of the Consolidated Financial Statements for additional information on the relationship with Surtsey Productions, Inc. (4) KUNU-LP, KXTS-LP and KVTX-LP are "low power" television stations that operate as "secondary" stations (i.e., if they conflict with the operations of a "full power" television station, the low power stations must change their facilities or terminate operations). (5) Operates daytime only or with greatly reduced power at night. (6) Pending Acquisition. -11-

OWNERSHIP MATTERS. The Communications Act prohibits the assignment of a broadcast license or the transfer of control of a broadcast licensee without the prior approval of the FCC. In determining whether to grant or renew a broadcast license, the FCC considers a number of factors pertaining to the licensee, including compliance with the Communications Act's limitations on alien ownership; compliance with various rules limiting common ownership of broadcast, cable and newspaper properties; and the "character" and other qualifications of the licensee and those persons holding "attributable or cognizable" interests therein. Under the Communications Act, broadcast licenses may not be granted to any corporation having more than one-fifth of its issued and outstanding capital stock owned or voted by aliens (including non-U.S. corporations), foreign governments or their representatives (collectively, "Aliens"). The Communications Act also prohibits a corporation, without FCC waiver, from holding a broadcast license if that corporation is controlled, directly or indirectly, by another corporation in which more than 25% of the issued and outstanding capital stock is owned or voted by Aliens. The FCC has issued interpretations of existing law under which these restrictions in modified form apply to other forms of business organizations, including partnerships. Since we serve as a holding company for our various radio station subsidiaries, we cannot have more than 25% of our stock owned or voted by Aliens. The Communications Act and FCC rules also generally prohibit or restrict the common ownership, operation or control of a radio broadcast station and a television broadcast station serving the same geographic market. The FCC's rules permit the ownership of up to two television stations by the same entity if (a) at least eight independently owned and operated full-power commercial and noncommercial TV stations would remain in the Designated Market Area ("DMA") in which the communities of license of the TV stations in question are located, and (b) the two merging stations are not both among the top four-ranked stations in the market as measured by audience share. The FCC established criteria for obtaining a waiver of the rules to permit the ownership of two television stations in the same DMA that would not otherwise comply with the FCC's rules. Under certain circumstances, a television station may merge with a "failed" or "failing" station or an "unbuilt" station if strict criteria are satisfied. Additionally, the FCC now permits a party to own up to two television stations (if permitted under the modified TV duopoly rule) and up to six radio stations (if permitted under the local radio ownership rules), or one television station and up to seven radio stations, in any market where at least 20 independently owned media voices remain in the market after the combination is effected ("Qualifying Market"). The FCC will permit the common ownership of up to two television stations and four radio stations in any market where at least 10 independently owned media voices remain after the combination is effected. The FCC will permit the common ownership of up to two television stations and one radio station notwithstanding the number of voices in the market. The FCC also adopted rules that make television time brokerage agreements or LMA's count as if the brokered station were owned by the brokering station in making a determination of compliance with the FCC's multiple ownership rules. LMA's entered into before November 5, 1996, are grandfathered until 2004. As a result of the FCC's rules, we would not be permitted to acquire a television broadcast station (other than low power television) in a non-Qualifying Market in which we now own any television properties. The FCC revised its rules to permit a television station to affiliate with two or more major networks of television broadcast stations under certain conditions. (Major existing networks are still subject to the FCC's dual network ban). -12-

We are permitted to own an unlimited number of radio stations on a nationwide basis (subject to local ownership restrictions described below). We are permitted to own an unlimited number of television stations on a nationwide basis so long as the ownership of the stations would not result in an aggregate national audience reach (i.e., the total number of television households in the Arbitron Area of Dominant Influence ("ADI") markets in which the relevant stations are located divided by the total national television households as measured by ADI data at the time of a grant, transfer or assignment of a license) of 35%. This so-called "national television station ownership rule" was appealed to the court, and on February 21, 2002, the United States Court of Appeals for the District of Columbia Circuit remanded the rule to the FCC for further consideration and vacated outright a related rule that prohibited a cable television system from carrying the signal of any television station it owned in the same local market. Under the Communications Act, we are permitted to own radio stations (without regard to the audience shares of the stations) based upon the number of radio stations in the relevant radio market as follows: Number of Stations In Radio Market Number of Stations We Can Own - ------------ -------------------------------------------------------------------- 14 or Fewer Total of 5 stations, not more than 3 in the same service (AM or FM) except the Company cannot own more than 50% of the stations in the market. 15-29 Total of 6 stations, not more than 4 in the same service (AM or FM). 30-44 Total of 7 stations, not more than 4 in the same service (AM or FM). 45 or More Total of 8 stations, not more than 5 in the same service (AM or FM). The FCC has increased its scrutiny of some proposed acquisitions and mergers on antitrust grounds and has initiated a policy of placing a "flag" soliciting public comment on concentration of control issues based on advertising revenue shares or other criteria, on the public notice announcing the acceptance of assignment and transfer applications. The FCC has flagged proposed transactions that would result in one entity controlling 50% or more of the advertising revenues in the relevant Arbitron radio market or two entities controlling 70% or more of the advertising revenues in the radio market. The FCC uses revenue data supplied by BIA Research, Inc. ("BIA"). On November 9, 2001, the FCC released a Notice of Proposed Rule Making and Further Notice of Proposed Rule Making that commenced a comprehensive examination of its rules and policies concerning multiple ownership of radio stations in local markets and established an interim policy to clarify the review criteria for currently pending and future applications. The FCC will continue to "flag" applications that in its view raise competitive concerns. In making its competitive analysis of flagged applications, the FCC will examine (1) product market definition, (2) geographic definition, (3) market participants, (4) market shares and concentration, (5) barriers to entry, (6) potential adverse competitive effects, and (7) efficiencies and other public interest benefits. As a result of these new policies, we may not be permitted to acquire additional radio stations in markets where we own stations that earn 50% or more of the revenues in that market as reported by BIA or where we and another broadcast company garner 70% or more of the revenues in the market. We cannot predict whether the FCC will adopt rules that would restrict our ability to acquire additional stations. New rules to be promulgated under the Communications Act may permit us to own, operate, control or have a cognizable interest in additional radio broadcast stations if the FCC determines that such ownership, operation, control or cognizable interest will result in an increase in the number of radio stations in operation. No firm date has been established for initiation of this rule-making proceeding. -13-

In March 2002, the FCC issued a Second Further Notice of Proposed Rule Making wherein it sought comment on the procedures it should use to license "non-reserved" broadcast channels (i.e., those FM channels not specifically reserved for noncommercial use) in which both commercial and noncommercial educational ("NCE") entities have an interest. The FCC suggested several options for treating the exempt entities. The first option would be simply to hold NCE entities ineligible for licenses for non-reserved channels. The second option would be to permit NCE entities the opportunity to acquire licenses for non-reserved channels when there is no conflict with commercial entities. The third option would be to provide NCE entities the opportunity to reserve additional channels in the Table of Allotments through reservation criteria that are more relaxed than the current criteria. If the FCC were to adopt the third option, our ability to apply for new radio authorizations could be limited where an NCE entity expressed interest in the use of the new channel. The FCC generally applies its ownership limits to "attributable" interests held by an individual, corporation, partnership or other association. In the case of corporations holding broadcast licenses, the interests of officers, directors and those who, directly or indirectly, have the right to vote 5% or more of the corporation's stock (or 20% or more of such stock in the case of certain passive investors that are holding stock for investment purposes only) are generally attributable, as are positions of an officer or director of a corporate parent of a broadcast licensee. Currently, three of our officers and directors have an attributable interest in companies applying for or licensed to operate broadcast stations other than us. On January 19, 2001, the FCC revised its ownership attribution rules to (a) apply to limited liability companies and registered limited liability partnerships the same attribution rules that the FCC applies to limited partnerships; and (b) create a new equity/debt plus ("EDP") rule that attributes the other media interests of an otherwise passive investor if the investor is (1) a "major-market program supplier" that supplies over 15% of a station's total weekly broadcast programming hours, or (2) a same-market media entity subject to the FCC's multiple ownership rules (including broadcasters, cable operators and newspapers) so that its interest in a licensee or other media entity in that market will be attributed if that interest, aggregating both debt and equity holdings, exceeds 33% of the total asset value (equity plus debt) of the licensee or media entity. We could be prohibited from acquiring a financial interest in stations in markets where application of the EDP rule would result in us having an attributable interest in the stations. In reconsidering its rules, the FCC also eliminated the "single majority shareholder exemption" which provides that minority voting shares in a corporation where one shareholder controls a majority of the voting stock are not attributable. Minority interests acquired before the date of adoption of the reconsideration decision were grandfathered. As a result, the broadcast interests of purchasers of 5% or more of our voting stock acquired after the date of the FCC's decision would be attributed to us, and vice versa. In addition to the FCC's multiple ownership rules, the Antitrust Division of the United States Department of Justice and the Federal Trade Commission have the authority to examine proposed transactions for compliance with antitrust statutes and guidelines. The Antitrust Division has become more active recently in reviewing proposed acquisitions. It has issued "civil investigative demands" and obtained consent decrees requiring the divestiture of stations in a particular market based on antitrust concerns. -14-

PROGRAMMING AND OPERATION. The Communications Act requires broadcasters to serve the "public interest". Licensees are required to present programming that is responsive to community problems, needs and interests and to maintain certain records demonstrating such responsiveness. Complaints from listeners concerning a station's programming often will be considered by the FCC when it evaluates renewal applications of a licensee, although such complaints may be filed at any time and generally may be considered by the FCC at any time. Stations also must follow various rules promulgated under the Communications Act that regulate, among other things, political advertising, sponsorship identification, the advertisement of contests and lotteries, obscene and indecent broadcasts, and technical operations, including limits on radio frequency radiation. The FCC now requires the owners of antenna supporting structures (towers) to register them with the FCC. As an owner of such towers, we are subject to the registration requirements. The Children's Television Act of 1990 and the FCC's rules promulgated thereunder require television broadcasters to limit the amount of commercial matter which may be aired in children's programming to 10.5 minutes per hour on weekends and 12 minutes per hour on weekdays. The Children's Television Act and the FCC's rules also require each television licensee to serve, over the term of its license, the educational and informational needs of children through the licensee's programming (and to present at least three hours per week of "core" educational programming specifically designed to serve such needs). Licensees are required to publicize the availability of this programming and to file annually a report with the FCC on these programs and related matters. On January 1, 1998, a new FCC rule became effective which requires television stations to provide closed captioning for certain video programming according to a schedule that gradually increases the amount of video programming that must be provided with captions. Failure to observe these or other rules and policies can result in the imposition of various sanctions, including monetary forfeitures, the grant of "short" (less than the full eight-year) renewal terms or, for particularly egregious violations, the denial of a license renewal application or the revocation of a license. LOCAL MARKETING AGREEMENTS. As is common in the industry, we have entered into what have commonly been referred to as Local Marketing Agreements, or "LMA's". While these agreements may take varying forms, under a typical LMA, separately owned and licensed radio or television stations agree to enter into cooperative arrangements of varying sorts, subject to compliance with the requirements of antitrust laws and with the FCC's rules and policies. Under these types of arrangements, separately-owned stations agree to function cooperatively in terms of programming, advertising sales, and other matters, subject to the licensee of each station maintaining independent control over the programming and station operations of its own station. One typical type of LMA is a programming agreement between two separately-owned radio or television stations serving a common service area, whereby the licensee of one station purchases substantial portions of the broadcast day on the other licensee's station, subject to ultimate editorial and other controls being exercised by the latter licensee, and sells advertising time during such program segments. Such arrangements are an extension of the concept of time brokerage agreements, under which a licensee of a station sells blocks of time on its station to an entity or entities which purchase the blocks of time and which sell their own commercial advertising announcements during the time periods in question. -15-

In the past, the FCC has determined that issues of joint advertising sales should be left to antitrust enforcement. Furthermore, the staff of the FCC's Mass Media Bureau has held that such agreements are not contrary to the Communications Act provided that the licensee of the station from which time is being purchased by another entity maintains complete responsibility for and control over operations of its station and assures compliance with applicable FCC rules and policies. The FCC adopted rules that permit, under certain circumstances, the ownership of two or more television stations in a Qualifying Market and requires the termination of certain non-complying existing television LMA's. We currently have a television LMA in the Victoria, Texas, market. Even though the Victoria market is not a Qualifying Market such that the duopoly would otherwise be permissible, we believe that the LMA is "grandfathered" under the FCC's rules and need not be terminated earlier than 2004. See "Ownership Matters" above. The FCC's rules provide that a station purchasing (brokering) time on another station serving the same market will be considered to have an attributable ownership interest in the brokered station for purposes of the FCC's multiple ownership rules. As a result, under the rules, a broadcast station will not be permitted to enter into a time brokerage agreement giving it the right to purchase more than 15% of the broadcast time, on a weekly basis, of another local station that it could not own under the local ownership rules of the FCC's multiple ownership rules. The FCC's rules also prohibit a broadcast licensee from simulcasting more than 25% of its programming on another station in the same broadcast service (i.e., AM-AM or FM-FM) whether it owns the stations or through a time brokerage or LMA arrangement, where the brokered and brokering stations serve substantially the same geographic area. OTHER FCC REQUIREMENTS The FCC adopted methodology that will be used to send program ratings information to consumer TV receivers (implementation of "V-Chip" legislation contained in the Communications Act). The FCC also adopted the TV Parental Guidelines, developed by the Industry Ratings Implementation Group, which apply to all broadcast television programming except for news and sports. As a part of the legislation, television station licensees are required to attach as an exhibit to their applications for license renewal a summary of written comments and suggestions received from the public and maintained by the licensee that comment on the licensee's programming characterized as violent. -16-

The FCC's rules provide for the conversion by all U.S. television broadcasters to digital television ("DTV"), including build-out construction schedules, NTSC (current system) and DTV channel simulcasting, and the return of analog (NTSC) channels to the government by 2006. The FCC has attempted to provide DTV coverage areas that are comparable to the NTSC service areas. DTV licensees may use their DTV channels for a multiplicity of services such as high-definition television broadcasts, multiple standard definition television broadcasts, data, audio, and other services so long as the licensee provides at least one free video channel equal in quality to the current NTSC technical standard. As a general principal, our television stations are required to convert their operations to DTV by May 1, 2002, and to cease broadcasting on the NTSC channels by December 31, 2006, and return the NTSC channels to the government. On November 15, 2001, the FCC released a Memorandum Opinion and Order on Reconsideration that temporarily deferred its earlier requirement that commercial broadcasters replicate their entire current grade B NTSC analog service area with their DTV signal by December 31, 2004, or lose interference protection to the unreplicated areas. As a result of this decision licensees can now construct and operate facilities that offer DTV services to serve at least their communities of license while retaining interference protection to their allotted service areas. The FCC temporarily deferred it requirement that stations granted construction permits for maximized facilities construct such facilities by May 1, 2002, in order to retain interference protection. The FCC temporarily deferred its requirement that commercial stations with both analog and DTV channel assignments elect by December 31, 2003, which channel they will use for their post-transition DTV channel. The FCC said it would in the future set new dates (no later than December 31, 2006 or the date by which 85% of the television households in a licensee's market are capable of receiving DTV signals, whichever is later) for replication, maximization and channel election. Starting on April 1, 2003, a DTV station must provide a DTV signal at least 50% of the time it transmits an analog signal; on April 1, 2004, 75%; and on April 1, 2005, 100%. Commercial DTV stations must meet increased city-grade signal strength requirements by December 31, 2004. Under the Balanced Budget Act, the FCC is authorized to extend the December 31, 2006, deadline if (1) one or more television stations affiliated with ABC, CBS, NBC, or Fox in a market are not broadcasting in DTV and the FCC determines that such stations have "exercised due diligence" in attempting to convert to DTV; or (2) less than 85% of the television households in the station's market subscribe to a multichannel video service that carries at least one DTV channel from each of the local stations in that market and less than 85% of the television households in the market can receive DTV signals off the air using either set-top converters for NTSC broadcasts or a new DTV set. KOAM-TV will convert its NTSC operations on Channel 7 to DTV Channel 13. KAVU-TV will convert its NTSC operations on Channel 25 to DTV Channel 15. WXVT will convert its NTSC operations on Channel 15 to DTV Channel 17. Brokered Station KVCT has sought FCC approval to convert its NTSC operations on Channel 19 to DTV Channel 11. On January 22, 2001, the FCC adopted rules on how the law requiring the carriage of television signals on local cable television systems should apply to DTV signals. The FCC decided that a DTV-only station can immediately assert its right to carriage on a local cable television system; however, the FCC decided that a television station may not assert a right to carriage of both its analog and DTV channels. The FCC requested further information from the public on this issue. On November 19, 1998 the FCC decided to charge television licensees a fee of 5% of gross revenue derived from the offering of ancillary or supplementary services on DTV spectrum for which a subscription fee is charged. -17-

LOW POWER AND CLASS A TELEVISION STATIONS. In the Community Broadcasters Protection Act of 1999, Congress authorized the FCC to create a new class of commercial television station. Currently, the service areas of low power television ("LPTV") stations are not protected. LPTV stations can be required to terminate their operations if they cause interference to full power stations. LPTV stations meeting certain criteria were permitted to certify to the FCC their eligibility to be reclassified as "Class A Television Stations" whose signal contours would be protected against interference from other stations. Stations deemed "Class A Stations" by the FCC would thus be protected from interference. We own three operating LPTV stations, KUNU-LP, KVTX-LP, and KXTS-LP, Victoria, Texas. None of the stations qualifies under the FCC's established criteria for Class A Status. The Cable Television Consumer Protection and Competition Act of 1992, among other matters, requires cable television system operators to carry the signals of local commercial and non-commercial television stations and certain low power television stations. Cable television operators and other multi-channel video programming distributors may not carry broadcast signals without, in certain circumstances, obtaining the transmitting station's consent. A local television broadcaster must make a choice every three years whether to proceed under the "must-carry" rules or waive the right to mandatory-uncompensated coverage and negotiate a grant of retransmission consent in exchange for consideration from the cable system operator. As noted above, such must-carry rights will extend to the new DTV signal to be broadcast by our stations, but will not extend simultaneously to the analog signal. LOW POWER FM RADIO. The FCC has created a new "low power radio service" ("LPFM"). The FCC will authorize the construction and operation of two new classes of noncommercial educational FM stations, LP100 (up to 100 watts effective radiated power ("ERP") with antenna height above average terrain ("HAAT") at up to 30 meters (100 feet) which is calculated to produce a service area radius of approximately 3.5 miles, and LP10 (up to 10 watts ERP and up to 30 meters HAAT) with a service area radius of approximately 1 to 2 miles. The FCC will not permit any broadcaster or other media entity subject to the FCC's ownership rules to control or hold an attributable interest in an LPFM station or enter into related operating agreements with an LPFM licensee. Thus, absent a waiver, we could not own or program an LPFM station. LPFM stations will be allocated throughout the FM broadcast band, i.e., 88 to 108 MHz, although they must operate with a noncommercial format. The FCC has established allocation rules that require FM stations to be separated by specified distances to other stations on the same frequency, and stations on frequencies on the first, second and third channels adjacent to the center frequency. The FCC has begun granting construction permits for LPFM stations. We cannot predict what, if any, adverse effect future LPFM stations may have on our FM stations. DIGITAL AUDIO RADIO SATELLITE SERVICE. The FCC has adopted rules for the Digital Audio Radio Satellite Service ("DARS") in the 2310-2360 MHz frequency band. In adopting the rules, the FCC stated, "although healthy satellite DARS systems are likely to have some adverse impact on terrestrial radio audience size, revenues and profits, the record does not demonstrate that licensing satellite DARS would have such a strong adverse impact that it threatens the provision of local service." The FCC has granted two nationwide licenses, one to XM Satellite Radio which began broadcasting in May 2001, and a second to Sirius Satellite Radio. The satellite radio systems provide multiple channels of audio programming in exchange for the payment of a subscription fee. Because the DARS service is in its infant stage, we cannot predict whether, or the extent to which, it will have an adverse impact on our business. -18-

SATELLITE CARRIAGE OF LOCAL TV STATIONS. The Satellite Home Viewer Improvement Act ("SHVIA"), a copyright law, prevents direct-to-home satellite television carriers from retransmitting broadcast network television signals to consumers unless those consumers (1) are "unserved" by the over-the-air signals of their local network affiliate stations, and (2) have not received cable service in the last 90 days. According to the SHVIA, "unserved" means that a consumer cannot receive, using a conventional outdoor rooftop antenna, a television signal that is strong enough to provide an adequate television picture. In December 2001 the U. S. Court of Appeals for the District of Columbia upheld the FCC's rules for satellite carriage of local television stations which require satellite carriers to carry upon request all local TV broadcast stations in local markets in which the satellite carriers carry at least one TV broadcast station, also known as the "carry one, carry all" rule. PROPOSED CHANGES. The FCC has under consideration, and may in the future consider and adopt, new laws, regulations and policies regarding a wide variety of matters that could, directly or indirectly, affect us and the operation and ownership of our broadcast properties. New application processing rules adopted by the FCC might require us to apply for facilities modifications to our standard broadcast stations in future "window" periods for filing applications or result in the stations being "locked in" with their present facilities. The Balanced Budget Act of 1997 authorizes the FCC to use auctions for the allocation of radio broadcast spectrum frequencies for commercial use. The implementation of this law could require us to bid for the use of certain frequencies. Proposals are pending in Congress to repeal the FCC's ban restricting broadcasters from owning newspapers in the same market. On September 13, 2001, the FCC initiated a proceeding to review its rule barring common ownership of a broadcast station and daily newspaper in the same market, and to consider whether or to what extent the rule should be revised. On November 1, 1999, the FCC released a Notice of Proposed Rule Making that is the initial step in its plan to authorize digital audio broadcasting systems ("DAB"). On December 3, 2001, the National Radio Systems Committee (NRSC) submitted a report entitled Evaluation of the iBiquity Digital Corporation (iBiquity) IBOC [In-Band-On-Channel] System, Part I - FM IBOC. This is the only terrestrial DAB system currently under consideration by the Commission. On December 6, 2001, iBiquity submitted its FM IBOC test results to the FCC. The FCC has sought comment on the NRSC report, conclusions, and recommendations concerning the iBiquity System. We cannot predict when the FCC will act or whether it will adopt the iBiquity system, or its impact on the operations of our stations. Presumably, our stations would be required to purchase and install new equipment so that the stations could transmit digital signals in addition to their current analog signals. The FCC on January 13, 1999 released a study and conducted a forum on the impact of advertising practices on minority-owned and minority-formatted broadcast stations. The study provided evidence that advertisers often exclude radio stations serving minority audiences from ad placements and pay them less than other stations when they are included. On February 22, 1999, a "summit" was held at the FCC's headquarters to continue this initiative where participants considered the advertising study's recommendations to adopt a Code of Conduct to oppose unfair ad placement and payment, to encourage diversity in hiring and training and to enforce laws against unfair business practices. We cannot predict at this time whether the FCC will adopt new rules that would require the placement of part of an advertiser's budget on minority-owned and minority-formatted broadcast stations, and if so, whether such rules would have an adverse impact on us. -19-

Congress, the courts and the FCC have recently taken actions that may lead to the provision of video services by telephone companies. The 1996 Telecommunications Act has lifted previous restrictions on a local telephone company providing video programming directly to customers within the telephone company's service areas. The law now permits a telephone company to distribute video services either under the rules applicable to cable television systems or as operators of so-called "wireless cable" systems as common carriers or under new FCC rules regulating "open video systems" subject to common carrier regulations. We cannot predict what effect these services may have on us. Likewise, we cannot predict what other changes might be considered in the future, nor can we judge in advance what impact, if any, such changes might have on our business. In 2001, repeating a similar 1998 decision, the U. S. Court of Appeals for the D. C. Circuit invalidated on constitutional grounds a portion of the FCC's revised Equal Employment Opportunity ("EEO") regulations. In light of the Court's action, the FCC suspended the requirement that licensees comply with its EEO rules. In response to the decision, in December 2001, the FCC proposed new EEO rules that would require broadcast licensees and cable entities, including multichannel video programming distributors, to recruit for every full-time vacancy in a manner designed to achieve broad outreach. The proposed rules would require the implementation of two supplemental measures: (1) sending job vacancy announcements to recruitment organizations that request them; and (2) selecting from a menu of non-vacancy specific outreach approaches, such as job fairs, internship programs and interaction with educational and community groups. All broadcasters would be required to file annual employment reports. We cannot predict whether the new rules will be adopted, the form they may take, or if new rules are adopted, the impact of the rules on us. -20-

EXECUTIVE OFFICERS Our current executive officers are: Name Age Position ---- --- -------- Edward K. Christian 57 President, Chief Executive Officer and Chairman; Director Steven J. Goldstein 45 Executive Vice President and Group Program Director Warren Lada 47 Senior Vice President, Operations Samuel D. Bush 44 Vice President, Chief Financial Officer and Treasurer Marcia K. Lobaito 53 Vice President, Corporate Secretary, and Director of Business Affairs Catherine A. Bobinski 42 Vice President, Chief Accounting Officer and Corporate Controller Officers are elected annually by our Board of Directors and serve at the discretion of the Board. Set forth below is information with respect to our executive officers. MR. CHRISTIAN has been President, Chief Executive Officer and Chairman since our inception in 1986. MR. GOLDSTEIN has been Executive Vice President and Group Program Director since 1988. Mr. Goldstein has been employed by us since our inception in 1986. MR. LADA has been Senior Vice President, Operations since 2000. He was Vice President, Operations from 1997 to 2000. From 1992 to 1997 he was Regional Vice President of our subsidiary, Saga Communications of New England, Inc. MR. BUSH has been Vice President, Chief Financial Officer and Treasurer since September 1997. From 1988 to 1997 he held various positions with the Media Finance Group at AT&T Capital Corporation, most recently as Senior Vice President. MS. LOBAITO has been Vice President since 1996, and Director of Business Affairs and Corporate Secretary since our inception in 1986. MS. BOBINSKI has been Vice President since March 1999 and Chief Accounting Officer and Corporate Controller since September 1991. Ms. Bobinski is a certified public accountant. -21-

ITEM 2. PROPERTIES Our corporate headquarters is located in Grosse Pointe Farms, Michigan. The types of properties required to support each of our stations include offices, studios, transmitter sites and antenna sites. A station's studios are generally housed with its offices in downtown or business districts. The transmitter sites and antenna sites are generally located so as to provide maximum market coverage. As of December 31, 2001 the studios and offices of 17 of our 21 operating locations, as well as our corporate headquarters in Michigan, are located in facilities we own. The remaining studios and offices are located in leased facilities with lease terms that expire in one to 10 years. We own or lease our transmitter and antenna sites, with lease terms that expire in one to 87 years. We do not anticipate any difficulties in renewing those leases that expire within the next five years or in leasing other space, if required. No one property is material to our overall operations. We believe that our properties are in good condition and suitable for our operations. We own substantially all of the equipment used in our broadcasting business. Our bank indebtedness is secured by a first priority lien on all of our assets and those of our subsidiaries. ITEM 3. LEGAL PROCEEDINGS There are no material legal proceedings pending against us. ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS Not applicable. -22-

PART II ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS Our Class A Common Stock trades on the American Stock Exchange. There is no public trading market for our Class B Common Stock. The following table sets forth the high and low sales prices of the Class A Common Stock as reported by Tradeline for the calendar quarters indicated: Year High Low ---------------------- ------ ------ 2000: First Quarter $25.00 $16.50 Second Quarter $22.81 $17.75 Third Quarter $25.00 $13.88 Fourth Quarter $17.25 $12.75 2001: First Quarter $20.35 $13.75 Second Quarter $23.74 $15.00 Third Quarter $23.74 $15.90 Fourth Quarter $21.95 $15.80 As of March 15, 2002, there were approximately 135 holders of record of our Class A Common Stock, and one holder of our Class B Common Stock. We have not paid any cash dividends on our Common Stock during the three most recent fiscal years. We intend to retain future earnings for use in our business and do not anticipate paying any dividends on our Common Stock in the foreseeable future. We are prohibited by the terms of our bank loan agreement from paying dividends on our Common Stock without the banks' prior consent. See Item 7. Management's Discussion and Analysis of Financial Position and Results of Operations - Liquidity and Capital Resources. -23-

ITEM 6. SELECTED FINANCIAL DATA Years Ended December 31, ----------------------------------------------------------------------- 2001(1)(2) 2000(1)(3) 1999(1)(4) 1998(1)(5) 1997(1)(6) ---- ---- ---- ---- ---- (In thousands except per share amounts) OPERATING DATA: Net Operating Revenue $103,956 $101,746 $90,020 $75,871 $66,258 Station Operating Expense (excluding depreciation, amortization, corporate general and administrative) 66,640 62,487 56,552 48,544 43,796 --------- -------- ------- ------- ------- Station Operating Income (excluding depreciation, amortization, corporate general and administrative) 37,316 39,259 33,468 27,327 22,462 Depreciation and Amortization 10,110 9,019 8,022 6,420 5,872 Corporate General and Administrative 5,421 5,101 5,095 4,497 3,953 --------- -------- ------- ------- ------- Operating Profit 21,785 25,139 20,351 16,410 12,637 Interest Expense 7,037 6,793 5,988 4,609 4,769 Net Income $ 8,565 $ 8,650 $ 8,552 $ 6,351 $ 4,492 Basic Earnings Per Share $ .52 $ .53 $ .52 $ .40 $ .28 Cash Dividends Declared Per Common Share -- -- -- -- -- Weighted Average Common Shares 16,378 16,434 16,315 15,896 15,796 Diluted Earnings Per Share $ .51 $ .52 $ .51 $ .39 $ .28 Weighted Average Common Shares and Common Equivalents 16,710 16,792 16,665 16,238 16,110 OTHER DATA: After-Tax Cash Flow (7) $ 21,000 $ 21,515 $17,585 $14,328 $11,083 After-Tax Cash Flow Per Share-Basic $ 1.28 $ 1.31 $ 1.08 $ .90 $ .70 After-Tax Cash Flow Per Share-Diluted $ 1.26 $ 1.28 $ 1.06 $ .88 $ .69 -24-

December 31, ----------------------------------------------------------------------- 2001(1)(2) 2000(1)(3) 1999(1)(4) 1998(1)(5) 1997(1)(6) ---- ---- ---- ---- ---- (In thousands) BALANCE SHEET DATA: Working Capital $ 24,083 $ 20,793 $22,756 $15,255 $ 1,587 Net Fixed Assets 55,169 47,672 44,455 35,564 34,028 Net Intangible and Other Assets 112,033 100,390 84,901 70,505 60,886 Total Assets 202,721 179,424 162,496 130,013 112,433 Long-term Debt Including Current Portion 105,501 94,641 85,774 70,906 61,605 Equity 75,062 65,618 59,102 44,723 38,255 - ---------- (1) All periods presented include the weighted average shares and common equivalents related to certain stock options. In each of December 1999, June 1998, and April 1997 we consummated five-for-four splits of our Class A and Class B Common Stock. All share and per share information has been restated to reflect the retroactive equivalent changes in the weighted average shares. (2) Reflects the results of WCVQ, WVVR, WZZP, WDXN and WJMR, acquired in February 2001; WHAI and WHMQ, acquired in April 2001; and KMIT and KUQL, acquired in July 2001. (3) Reflects the results of KICD AM/FM and KLLT, acquired in January 2000; WKIO, acquired in July 2000; and WHMP and WLZX, acquired in August 2000. (4) Reflects the results of KAFE and KPUG, acquired in January 1999; Michigan Farm Radio Network, acquired in January 1999; KAVU and KUNU, acquired in April 1999 and the results of a local marketing agreement for KVCT which began in April 1999; KBAI, acquired in May 1999; WXVT, acquired in July 1999. (5) Reflects the results of Michigan Radio Network, acquired in March 1998; and KGMI and KISM, acquired in December 1998. (6) Reflects the results of KAZR, acquired in March 1997; KLTI, acquired in April 1997 and the results of a local marketing agreement for KLTI which began in January 1997; WDBR, WMHX, WTAX, and WLLM, acquired in May 1997; WFMR and WJMR, acquired in May 1997; WQLL, acquired in November 1997, and the results of a local marketing agreement for WQLL which began in July 1997; and the Illinois Radio Network, acquired in November 1997. (7) Defined as net income plus depreciation, amortization (excluding film rights), other (income) expense, and deferred taxes. -25-

ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS RESULTS OF OPERATIONS The following discussion should be read in conjunction with Item 6. Selected Financial Data and the financial statements and notes thereto of Saga Communications, Inc. and its subsidiaries contained elsewhere herein. GENERAL Our financial results are dependent on a number of factors, the most significant of which is our ability to generate advertising revenue through rates charged to advertisers. The rates a station is able to charge are, in large part, based on a station's ability to attract audiences in the demographic groups targeted by its advertisers. Various factors affect the rate a station can charge, including the general strength of the local and national economies, population growth, ability to provide popular programming, local market competition, relative efficiency of radio and/or broadcasting compared to other advertising media, signal strength and government regulation and policies. For additional information about advertising rates, see Item 1. Business - Advertising Sales. The primary operating expenses involved in owning and operating radio stations are employee salaries, depreciation and amortization, programming expenses, solicitation of advertising, and promotion expenses. In addition to these expenses, owning and operating television stations involve the cost of acquiring certain syndicated programming. During the years ended December 31, 2001, 2000 and 1999, none of our operating locations represented more than 15% of our station operating income (i.e., net operating revenue less station operating expense), other than the Columbus, Ohio and Milwaukee, Wisconsin stations. For the years ended December 31, 2001, 2000 and 1999, Columbus accounted for an aggregate of 15%, 16% and 15%, respectively, and Milwaukee accounted for an aggregate of 23%, 22%, and 22%, respectively, of our station operating income. While radio revenues in each of the Columbus and Milwaukee markets have remained relatively stable historically, an adverse change in either radio market or either location's relative market position could have a significant impact on our operating results as a whole. Because audience ratings in the local market are crucial to a station's financial success, we endeavor to develop strong listener/viewer loyalty. We believe that the diversification of formats on our radio stations helps insulate us from the effects of changes in musical tastes of the public on any particular format. The number of advertisements that can be broadcast without jeopardizing listening/viewing levels (and the resulting ratings) is limited in part by the format of a particular radio station and, in the case of television stations, by restrictions imposed by the terms of certain network affiliation and syndication agreements and, with respect to children's programs, federal regulation. Our stations strive to maximize revenue by constantly managing the number of commercials available for sale and adjusting prices based upon local market conditions. While there may be shifts from time to time in the number of advertisements broadcast during a particular time of the day, the total number of advertisements broadcast on a particular station generally does not vary significantly from year to year. Any change in our revenue, with the exception of those instances where stations are acquired or sold, is generally the result of pricing adjustments, which are made to ensure that the station efficiently utilizes available inventory. -26-

In the broadcasting industry, stations often utilize trade (or barter) agreements to generate advertising time sales in exchange for goods or services used or useful in the operation of the stations, instead of for cash. We minimize our use of trade agreements and historically have sold over 95% of our advertising time for cash. Most advertising contracts are short-term and generally run only for a few weeks. Most of our revenue is generated from local advertising, which is sold primarily by each station's sales staff. In 2001, approximately 81% of our gross revenue was from local advertising. To generate national advertising sales, we engage an independent advertising sales representative that specializes in national sales for each of our stations. Our revenue varies throughout the year. Advertising expenditures, our primary source of revenue, generally have been lowest during the winter months comprising the first quarter. The following tables summarize our results of operations for the three years ended December 31, 2001. The as-reported amounts reflect our historical financial results and include the results of operations for stations that we did not own for the entire comparable period. The same station amounts reflect the results of operations for stations that we owned for the entire comparable period. CONSOLIDATED RESULTS OF OPERATIONS (In thousands of dollars) 2001 vs. 2000 2000 vs. 1999 ------------------------------------------------- As- Same As- Same Years Ended December 31, Reported Station Reported Station ------------------------------------- % Increase % Increase % Increase % Increase 2001 2000 1999 (Decrease) (Decrease) (Decrease) (Decrease) ------------------------------------------------------------------------------------------ Net operating revenue $ 103,956 $101,746 $90,020 2.17% (3.22%) 13.03% 6.79% Station operating expense * 66,640 62,487 56,552 6.65% (1.57%) 10.49% 2.78% --------- -------- ------- Station operating income 37,316 39,259 33,468 (4.95%) (5.79%) 17.30% 13.45% Corporate G&A 5,421 5,101 5,095 6.27% N/A .12% N/A Depreciation and amortization 10,110 9,019 8,022 12.10% (1.48%) 12.43% 1.13% --------- -------- ------- Operating profit 21,785 25,139 20,351 (13.34%) (9.72%) 23.53% 16.81% Interest expense 7,037 6,793 5,988 3.59% 13.44% Other (income) expense (17) 2,104 269 N/A N/A Income taxes 6,200 7,592 5,542 (18.34%) 36.99% --------- -------- ------- Net income $ 8,565 $ 8,650 $ 8,552 (.98%) 1.15% ========= ======== ======= * Programming, technical, selling and station general and administrative expenses -27-

RADIO BROADCASTING SEGMENT (In thousands of dollars) 2001 vs. 2000 2000 vs. 1999 ------------------------------------------------- As- Same As- Same Years Ended December 31, Reported Station Reported Station ------------------------------------- % Increase % Increase % Increase % Increase 2001 2000 1999 (Decrease) (Decrease) (Decrease) (Decrease) ------------------------------------------------------------------------------------------ Net operating revenue $ 93,094 $ 89,127 $80,167 4.45% (1.67%) 11.18% 6.78% Station operating expense * 58,317 53,886 49,823 8.22% (1.30%) 8.16% 3.19% --------- -------- ------- Station operating income 34,777 35,241 30,344 (1.32%) (2.23%) 16.14% 13.19% Corporate G&A -- -- -- N/A N/A N/A N/A Depreciation and amortization 7,541 6,680 6,056 12.89% (5.60%) 10.30% .96% --------- -------- ------- Operating profit $ 27,236 $ 28,561 $24,288 (4.64%) (1.48%) 17.59% 16.24% ========= ======== ======= TELEVISION BROADCASTING SEGMENT (In thousands of dollars) 2001 vs. 2000 2000 vs. 1999 ------------------------------------------------- As- Same As- Same Years Ended December 31, Reported Station Reported Station ------------------------------------- % Increase % Increase % Increase % Increase 2001 2000 1999 (Decrease) (Decrease) (Decrease) (Decrease) ------------------------------------------------------------------------------------------ Net operating revenue $ 10,862 $ 12,619 $ 9,853 (13.92%) (13.92%) 28.07% 4.27% Station operating expense * 8,323 8,601 6,729 (3.23%) (3.23%) 27.82% (2.58%) --------- -------- ------- Station operating income 2,539 4,018 3,124 (36.81%) (36.81%) 28.62% 17.51% Corporate G&A -- -- -- N/A N/A N/A N/A Depreciation and amortization 2,021 1,963 1,525 2.95% 2.95% 28.72% 2.34% --------- -------- ------- Operating profit $ 518 $ 2,055 $ 1,599 (74.79%) (74.79%) 28.52% 29.19% ========= ======== ======= -28-

YEAR ENDED DECEMBER 31, 2001 COMPARED TO YEAR ENDED DECEMBER 31, 2000 For the year ended December 31, 2001, net operating revenue was $103,956,000 compared with $101,746,000 for the year ended December 31, 2000, an increase of $2,210,000 or 2%. Stations that we did not own or operate for the entire comparable period in 2000 generated an increase in our revenue of approximately $5,436,000. Net operating revenue generated by stations that we owned and operated for the entire comparable period ("same station") decreased by approximately 3% ($3,226,000). The decrease in same station revenue was primarily the result of a combination of a general slowdown in the advertising sector coupled with the effects of the tragic events of September 11, 2001, which not only curtailed radio and television advertising for the days following the terrorist attacks, but also had a significant negative effect on the fourth quarter 2001 advertising sales. Station operating expense (i.e., programming, technical, selling, and station general and administrative expenses) increased by $4,153,000 or 7% to $66,640,000 for the year ended December 31, 2001, compared with $62,487,000 for the year ended December 31, 2000. Stations that we did not own or operate for the entire comparable period in 2000 generated an increase in station operating expense of approximately $5,117,000. Station operating expense decreased by approximately $964,000 or 2% on a same station basis, primarily due to the decline in revenue. Operating profit decreased by $3,354,000 or 13% to $21,785,000 for the year ended December 31, 2001 compared to $25,139,000 for the year ended December 31, 2000. The decrease was primarily the result of the $1,943,000 decrease in station operating income, a $1,091,000 or 12% increase in depreciation and amortization expense and a $320,000 increase in corporate general and administrative charges. The increase in depreciation and amortization charges was principally the result of recent acquisitions. We generated net income in the amount of approximately $8,565,000 ($0.51 per share on a fully diluted basis) during the year ended December 31, 2001 compared with $8,650,000 ($0.52 per share on a fully diluted basis) for the year ended December 31, 2000, a decrease of approximately $85,000 or 1%. The decrease was the result of the $3,354,000 decrease in operating profit and a $244,000 increase in interest expense, offset by a $2,121,000 decrease in other expense and a $1,392,000 decrease in income tax expense. The increase in interest expense was principally the result of additional borrowings to finance acquisitions. Other expense in 2000 included non-recurring charges consisting of $1,300,000 loss resulting from the sale of our equity in an investment in a group of radio stations in Reykjavik, Iceland, a $600,000 loss related to our equity in the operating results of that investment and a $125,000 loss on the sale of a building in one of our markets. The decrease in income tax expense and the effective tax rate was the result of lower pre-tax income in 2001, the nondeductible capital loss realized in 2000 on the sale of the equity investment, and the related equity in the operations of that investment during the first six months of 2000. -29-

YEAR ENDED DECEMBER 31, 2000 COMPARED TO YEAR ENDED DECEMBER 31, 1999 For the year ended December 31, 2000, net operating revenue was $101,746,000 compared with $90,020,000 for the year ended December 31, 1999, an increase of $11,726,000 or 13%. Approximately $5,899,000 or 50% of the increase was attributable to revenue generated by stations which we did not own or operate for the entire comparable period in 1999. The balance of the increase in net operating revenue of approximately $5,827,000 was attributable to stations we owned and operated for at least two years, representing a 7% increase in comparable station/comparable period net operating revenue. The overall increase in comparable station/comparable period revenue was primarily the result of increased advertising rates at a majority of our stations. Improvements were noted in most of our markets on a comparable station/comparable period basis. Station operating expense (i.e., programming, technical, selling, and station general and administrative expenses) increased by $5,935,000 or 11% to $62,487,000 for the year ended December 31, 2000, compared with $56,552,000 for the year ended December 31, 1999. Of the total increase, approximately $4,446,000 or 75% was the result of the impact of the operation of stations which were not owned or operated by us for the entire comparable period in 1999. The remaining balance of the increase in station operating expense of $1,489,000 represents a total increase in station operating expense of 3% for the year ended December 31, 2000 compared to the year ended December 31, 1999 on a comparable station/comparable period basis. Operating profit for the year ended December 31, 2000 was $25,139,000 compared to $20,351,000 for the year ended December 31, 1999, an increase of $4,788,000 or 24%. The improvement was the result of the $11,726,000 increase in net operating revenue, offset by the $5,935,000 increase in station operating expense and a $997,000 or 12% increase in depreciation and amortization. The increase in depreciation and amortization charges was principally the result of recent acquisitions. We generated net income in the amount of approximately $8,650,000 ($0.52 per share on a fully diluted basis) during the year ended December 31, 2000 compared with $8,552,000 ($0.51 per share on a fully diluted basis) for the year ended December 31, 1999, an increase of approximately $98,000 or 1%. The increase was the result of the $4,788,000 improvement in operating profit, offset by a $805,000 increase in interest expense, a $1,835,000 increase in other expense, and a $2,050,000 increase in income tax expense. The increase in interest expense was principally the result of additional borrowings to finance acquisitions. The increase in other expense was principally the result of non-recurring charges, including a $1,300,000 loss resulting from the sale of our equity in an investment in Reykjavik, Iceland, and a $125,000 loss on the sale of a building in one of our markets. Additionally, we had non-recurring income of $500,000 during the year ended December 31, 1999 resulting from an agreement to downgrade an FCC license at one of our stations. The increase in income tax expense and the effective tax rate was directly associated with our improved operating performance and the result of the nondeductible capital loss realized on the sale of the equity investment, and the related equity in the operations of that investment during the first six months of 2000. -30-

LIQUIDITY AND CAPITAL RESOURCES As of December 31, 2001, we had $105,501,000 of long-term debt (including the current portion thereof) outstanding and approximately $95,000,000 of unused borrowing capacity under our Credit Agreement at December 31, 2001. Our Credit Agreement has three financing facilities (the "Facilities"): a $105,000,000 senior secured term loan (the "Term Loan"), a $75,000,000 senior secured acquisition loan facility (the "Acquisition Facility"), and a $20,000,000 senior secured revolving credit facility (the "Revolving Facility"). The Facilities mature September 30, 2008. Our indebtedness under the Facilities is secured by a first priority lien on substantially all of our assets and of our subsidiaries, by a pledge of our subsidiaries' stock and by a guarantee of our subsidiaries. As of December 31, 2001 we had $105,000,000 outstanding under the Term Loan. The Acquisition Facility may be used for permitted acquisitions and to pay related transaction expenses. The Revolving Facility may be used for general corporate purposes, including working capital, capital expenditures, permitted acquisitions (to the extent that the Acquisition Facility has been fully utilized and limited to $10,000,000) and permitted stock buybacks. On March 28, 2003, the Acquisition Facility will convert to a five and a half year term loan. The Term Loan is required to be reduced quarterly in amounts ranging from 3.125% to 7.5% of the initial commitment commencing on March 31, 2003. The outstanding amount of the Acquisition Facility is required to be reduced quarterly in amounts ranging from 3.125% to 7.5% commencing on March 31, 2003. Any outstanding amount under the Revolving Facility will be due on the maturity date of September 30, 2008. In addition, the Facilities may be further reduced by specified percentages of Excess Cash Flow (as defined in the Credit Agreement) based on leverage ratios. Interest rates under the Facilities are payable, at our option, at alternatives equal to LIBOR plus 1.25% to 2.0% or the Agent bank's base rate plus .25% to 1.0%. The spread over LIBOR and the base rate vary from time to time, depending upon our financial leverage. We also pay quarterly commitment fees of 0.375% to 0.625% per annum on the aggregate unused portion of the Acquisition and Revolving Facilities. The Credit Agreement contains a number of financial covenants which, among other things, require us to maintain specified financial ratios and impose certain limitations on us with respect to investments, additional indebtedness, dividends, distributions, guarantees, liens and encumbrances. We use interest rate swap agreements to reduce our risk of rising interest rates. Our swap agreements are used to convert the variable Eurodollar interest rate of a portion of our bank borrowings to a fixed interest rate. At December 31, 2001, we had four interest rate swap agreements with the following terms: - Notional amount of $13,125,000. We pay 4.11% calculated on the notional amount. We receive LIBOR (1.90375% at December 31, 2001) calculated on the notional amount of $13,125,000. This agreement expires in March 2003. - Notional amount of $13,125,000. We pay 4.11% calculated on the notional amount. We receive LIBOR (1.90375% at December 31, 2001) calculated on the notional amount of $13,125,000. This agreement expires in March 2003. -31-

- Notional amount of $6,875,000 through March 2003, then notional amount increases to $20,000,000. We pay 3.67% calculated on the notional amount. We receive LIBOR (1.90375% at December 31, 2001) calculated on the notional amount of $13,125,000 ($20,000,000 after March 2003). This agreement expires in September 2003. - Notional amount of $6,875,000 through March 2003, then notional amount increases to $20,000,000. We pay 3.67% calculated on the notional amount. We receive LIBOR (1.90375% at December 31, 2001) calculated on the notional amount of $13,125,000 ($20,000,000 after March 2003). This agreement expires in September 2003. Net receipts or payments under the agreements are recognized as an adjustment to interest expense. Approximately $145,000 in additional interest expense was recognized as a result of these interest rate swap agreements for the year ended December 31, 2001. An aggregate increase in interest expense of approximately $145,000 has been recognized since the inception of the agreements. The fair value of these swap agreements at December 31, 2001 was approximately ($510,000), which has been recorded as a liability in our balance sheet. In September 2001, the following three swap agreements with the following terms expired: - Notional amount of $24,500,000. We paid 6.875% calculated on the notional amount. We received LIBOR calculated on the notional amount of $24,500,000. - Notional amount of $12,250,000. We paid 5.685% calculated on the notional amount. We received LIBOR calculated on the notional amount of $12,250,000. - Notional amount of $12,250,000. We paid 5.685% calculated on the notional amount. We received LIBOR calculated on the notional amount of $12,250,000. Approximately $496,000 in additional interest expense was recognized as a result of the interest rate swap agreements for the year ended December 31, 2001. An aggregate increase in interest expense of approximately $442,000 had been recognized since the inception of the agreements. During the years ended December 31, 2001, 2000 and 1999, we had net cash flows from operating activities of $21,258,000, $21,074,000 and $16,481,000, respectively. We believe that cash flow from operations will be sufficient to meet quarterly debt service requirements for interest and scheduled payments of principal under the Credit Agreement. However, if such cash flow is not sufficient we may be required to sell additional equity securities, refinance our obligations or dispose of one or more of our properties in order to make such scheduled payments. There can be no assurance that we would be able to effect any such transactions on favorable terms, if at all. The following acquisitions in 2001 were financed through funds generated from operations, $11,250,000 of additional borrowings under the Credit agreement and the re-issuance of approximately $1,000,000 of our Class A Common Stock from treasury: - February 1, 2001: two FM and two AM radio stations (WCVQ-FM, WZZP-FM, WDXN-AM, and WJMR-AM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $6,700,000. - February 1, 2001: one FM radio station (WVVR-FM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $7,000,000, including approximately $1,000,000 of the Company's Class A common stock. -32-

- April 1, 2001: an AM and FM radio station (WHAI-FM and WHMQ-AM) serving the Greenfield, Massachusetts market for approximately $2,200,000. - July 1, 2001: two FM radio stations (KMIT-FM and KUQL-FM) serving the Mitchell, South Dakota market for approximately $4,050,000. The following acquisitions in 2000 were financed through funds generated from operations and additional borrowings of $13,500,000 under the existing Credit Agreement: - January 1, 2000: two FM and one AM radio station (KICD-AM/FM and KLLT-FM) serving the Spencer, Iowa market for approximately $6,400,000. - July 17, 2000: an FM radio station (WKIO-FM) serving the Champaign-Urbana, Illinois market for approximately $6,800,000. - August 30, 2000: an AM and FM radio station (WHMP-AM and WLZX-FM) serving the Northampton, Massachusetts market for approximately $12,000,000. In addition, in February 2002 we entered into an agreement to acquire an AM and FM radio station (WKNE-AM/FM) serving the Keene, New Hampshire market, and an AM and FM radio station (WKVT-AM/FM) serving the Brattleboro, Vermont market for approximately $9,075,000. This acquisition is subject to the approval of the Federal Communications Commission and is expected to close during the second quarter of 2002. We continue to actively seek and explore opportunities for expansion through the acquisition of additional broadcast properties. See Item 1. Business - - Strategy. In September 2000, we modified our Stock Buy-Back Program so that we may purchase up to $6,000,000 of our Class A Common Stock. From the inception of the Stock Buy-Back program in 1998 through December 31, 2001 we have repurchased 326,627 shares of our Class A Common Stock for approximately $4,814,000. We anticipate that any future acquisitions of radio and television stations and purchases of Class A Common Stock under the Stock Buy-Back Program will be financed through funds generated from operations, borrowings under the Credit Agreement, additional debt or equity financing, or a combination thereof. However, there can be no assurances that any such financing will be available. Our capital expenditures, exclusive of acquisitions, for the year ended December 31, 2001 were approximately $8,479,000 ($5,401,000 in 2000). We anticipate capital expenditures in 2002 to be approximately $4,500,000, which we expect to finance through funds generated from operations or additional borrowings under the Credit Agreement. -33-

SUMMARY DISCLOSURES ABOUT CONTRACTUAL OBLIGATIONS AND COMMERCIAL COMMITMENTS We have future cash obligations under various types of contracts under the terms of our Credit Agreement, operating leases, programming contracts, employment agreements, and other operating contracts. The following tables reflect a summary of our contractual cash obligations and other commercial commitments as of December 31, 2001: PAYMENTS DUE BY PERIOD (IN THOUSANDS) ------------------------------------------------------------ CONTRACTUAL CASH APPLICABLE OBLIGATIONS AND OTHER NOTE(S) TO COMMERCIAL FINANCIAL LESS THAN 1 1 TO 3 4 TO 5 AFTER 5 COMMITMENTS: STATEMENTS TOTAL YEAR YEARS YEARS YEARS - ------------------------------------------------------------------------------------------------------------ Long Term Debt 4 $105,501 $ 275 $26,476 $34,125 $44,625 Operating Leases 14 4,582 1,424 1,480 471 1,207 Acquisition Commitments 16 9,075 9,075 -- -- -- TV Syndicated Programming 14 533 210 250 73 -- Employment Agreements 12,16 17,588 5,483 5,512 2,859 3,734 Other Operating Contracts 12 7,062 3,016 3,066 955 25 ------------------------------------------------------------ Total Contractual Cash Obligations $144,341 $19,483 $36,784 $38,483 $49,591 ============================================================ We anticipate that the above contractual cash obligations will be financed through funds generated from operations or additional borrowings under the Credit Agreement, or a combination thereof. CRITICAL ACCOUNTING POLICIES AND ESTIMATES Our consolidated financial statements have been prepared in conformity with accounting principles generally accepted in the United States, which require us to make estimates, judgments and assumptions that affect the reported amounts of certain assets, liabilities, revenues, expenses and related disclosures and contingencies. We evaluate estimates used in preparation of our financial statements on a continual basis, including estimates related to the following: CARRYING VALUE OF ACCOUNTS RECEIVABLE AND RELATED ALLOWANCE FOR DOUBTFUL ACCOUNTS: We evaluate the collectibility of our accounts receivable based on a combination of factors. In circumstances where we are aware of a specific customer's inability to meet its financial obligations to us (e.g., bankruptcy filings, credit history, etc.) we record a specific reserve for bad debts against amounts due to reduce the net recognized receivable to the amount we reasonably believe will be collected. For all other customers, we recognize reserves for bad debts based on past loss history and the length of time the receivables are past due ranging from 50% for amounts 90 days outstanding to 100% for amounts over 120 days outstanding. If our evaluations of the collectibility of our accounts receivable differ from actual results, additional bad debt expense and allowances may be required. -34-

INTANGIBLE ASSETS: We have significant intangible assets recorded in our balance sheet. We determine the recoverability of the cost of our intangible assets based on a review of projected undiscounted cash flows of the related station. Our estimates of undiscounted cash flows may differ form actual cash flow due to various factors, including adverse trends in listenership or viewership on our stations, industry trends, and competitive pressure. These factors could result in an impairment of intangible assets in the future. See Recent Accounting Pronouncements reflected later in this section. DERIVATIVES: We hold derivative financial instruments to hedge the risk of rising interest rates associated with our long-term debt. These derivatives qualify for hedge accounting as discussed in detail in Notes 1 and 5 to our consolidated financial statements. We do not participate in speculative derivatives trading. Hedge accounting results when we designate and document the hedging relationships involving these derivative instruments. While we intend to continue to meet the conditions for hedge accounting, if hedges did not qualify as highly effective, the changes in the fair value of the derivatives used as hedges would be reflected in our earnings. See Recent Accounting Pronouncements reflected later in this section. We do not believe we are exposed to more than a nominal amount of credit risk in our interest rate hedges as the counter-parties are established, well-capitalized financial institutions. In addition, we generally enter into master netting agreements to minimize those risks. EMPLOYEE HEALTHCARE RESERVES: We maintain a self-insured health insurance program for major medical and hospitalization coverage for our full time employees and their dependents, which is partially funded by payroll deductions. Payments for major medical and hospitalization to individual participants below specified amounts (currently, $75,000 per individual per year and $1,000,000 per individual for a lifetime maximum) are self-insured by us. We base our estimate of ultimate liability on trends in claim payment history, historical trends in incurred but not reported incidents and developments in other cost components (such as rising medical costs, projected premium costs, number of participants, etc.). Our liability with respect to employee healthcare reserves is monitored on a regular basis and adjusted accordingly. LITIGATION AND CONTINGENCIES: We monitor ongoing litigation and other loss contingencies on a case-by-case basis as they arise. Losses related to litigation and other contingencies are recognized when the loss is considered probable and the amount is estimable. MARKET RISK AND RISK MANAGEMENT POLICIES Our earnings are affected by changes in short-term interest rates as a result of our long-term debt arrangements. However, due to our purchase of interest rate swap agreements, the effects of interest rate changes are limited. If market interest rates averaged 1% more in 2001 than they did during 2001, our interest expense, after considering the effect of our interest rate swap agreements, would increase and income before taxes would decrease by $1,346,000 ($1,284,000 in 2000). These amounts are determined by considering the impact of the hypothetical interest rates on our borrowing cost, short-term investment balances, and interest rate swap agreements. This analysis does not consider the effects of the reduced level of overall economic activity that could exist in such an environment. Further, in the event of a change of such magnitude, management would likely take actions to further mitigate its exposure to the change. However, due to the uncertainty of the specific actions that would be taken and their possible effects, the sensitivity analysis assumes no changes in our financial structure. -35-

INFLATION The impact of inflation on our operations has not been significant to date. There can be no assurance that a high rate of inflation in the future would not have an adverse effect on our operations. OUTLOOK The following statements are forward-looking statements and should be read in conjunction with "Forward-Looking Statements" below. Based on economic and market conditions as of March 4, 2002, for the quarter ending March 31, 2002 we anticipate net revenue of approximately $23,500,000 to $23,800,000, and station operating income of approximately $6,400,000 to $6,900,000. Based on economic and market conditions as of March 4, 2002, for the year ending December 31, 2002 we anticipate a 0% to 2% increase in same station net revenue and a 1% to 3% increase in same station operating income. FORWARD LOOKING STATEMENTS; RISK FACTORS Statements contained in this Form 10-K that are not historical facts are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. In addition, words such as "believes," "anticipates," "estimates," "plans", "expects," and similar expressions are intended to identify forward-looking statements. These statements are made as of the date of this report or as otherwise indicated, based on current expectations. We undertake no obligation to update this information. A number of important factors could cause our actual results for 2002 and beyond to differ materially from those expressed in any forward-looking statements made by or on our behalf. Forward looking statements are not guarantees of future performance as they involve a number of risks, uncertainties and assumptions that may prove to be incorrect and that may cause our actual results and experiences to differ materially from the anticipated results or other expectations expressed in such forward-looking statements. The risks, uncertainties and assumptions that may affect our performance include our financial leverage and debt service requirements, dependence on key personnel, dependence on key stations, U.S. and local economic conditions, our ability to successfully integrate acquired stations, regulatory requirements, new technologies, natural disasters and terrorist attacks. We cannot be sure that we will be able to anticipate or respond timely to changes in any of these factors, which could adversely affect the operating results in one or more fiscal quarters. Results of operations in any past period should not be considered, in and of itself, indicative of the results to be expected for future periods. Fluctuations in operating results may also result in fluctuations in the price of our stock. The more prominent risks and uncertainties inherent in our business are described in more detail below. However, these are not the only risks and uncertainties we face. Our business may face additional risks and uncertainties that are unknown to us at this time. -36-

FINANCIAL LEVERAGE AND DEBT SERVICE REQUIREMENTS At December 31, 2001 our long-term debt (including the current portion thereof) was approximately $105,501,000. We have borrowed and expect to continue to borrow to finance acquisitions and for other corporate purposes. Because of our substantial indebtedness, a significant portion of our cash flow from operations is required for debt service. Our leverage could make us vulnerable to an increase in interest rates or a downturn in our operating performance or a decline in general economic conditions. Under the terms of our Credit Agreement, the $105,000,000 commitment under the Term Loan and any indebtedness outstanding under our $75,000,000 Acquisition Facility will be reduced on a quarterly basis in amounts ranging from 3.125% to 7.5%, commencing on March 31, 2003. We believe that cash flow from operations will be sufficient to meet our debt service requirements for interest and scheduled quarterly payments of principal under the Credit Agreement. However, if such cash flow is not sufficient, we may be required to sell additional equity securities, refinance our obligations or dispose of one or more of our properties in order to make such scheduled payments. We cannot be sure that we would be able to effect any such transactions on favorable terms, if at all. DEPENDENCE ON KEY PERSONNEL Our business is partially dependent upon the performance of certain key individuals, particularly Edward K. Christian, our President and the holder of approximately 56% of the combined voting power of our Common Stock. Although we have entered into long-term employment and non-competition agreements with Mr. Christian and certain other key personnel, we cannot be sure that such key personnel will remain with us. We do not maintain key man life insurance on Mr. Christian's life. DEPENDENCE ON KEY STATIONS For the years ended December 31, 2001, 2000 and 1999 our Columbus, Ohio stations accounted for an aggregate of 15%, 16% and 15%, respectively, and our Milwaukee, Wisconsin stations accounted for an aggregate of 23%, 22% and 22%, respectively, of our station operating income. While radio revenues in each of the Columbus and Milwaukee markets have remained relatively stable historically, an adverse change in either radio market or either location's relative market position could have a significant adverse impact on our operating results as a whole. DEPENDENCE ON LOCAL AND NATIONAL ECONOMIC CONDITIONS Our financial results are dependent primarily on our ability to generate advertising revenue through rates charged to advertisers. The advertising rates a station is able to charge is affected by many factors, including the general strength of the local and national economies. A decline in advertising rates could have a material adverse effect on our revenue, results of operations and financial condition. SUCCESS OF ACQUISITIONS DEPEND ON OUR ABILITY TO INTEGRATE ACQUIRED STATIONS As part of our strategy, we have pursued and intend to continue to pursue acquisitions of additional radio and television stations. The success of any completed acquisition will depend on our ability to effectively integrate the acquired stations. The process of integrating acquired stations may involve numerous risks, including difficulties in the assimilation of operations, the diversion of management's attention from other business concerns, risk of entering new markets, and the potential loss of key employees of the acquired stations. -37-

REGULATORY MATTERS The broadcasting industry is subject to extensive federal regulation which, among other things, requires approval by the FCC of transfers, assignments and renewals of broadcasting licenses, limits the number of broadcasting properties that may be acquired within a specific market, and regulates programming and operations. Failure to comply with these regulations could, under certain circumstances, result in the denial or revocation of FCC licenses, shortened license renewal terms, monetary fines or other penalties which would adversely affect our profitability. Changes in ownership requirements could limit our ability to own or acquire stations in certain markets. NEW TECHNOLOGIES MAY AFFECT OUR BROADCASTING OPERATIONS The FCC is considering ways to introduce new technologies to the broadcasting industry, including satellite and terrestrial delivery of digital audio broadcasting and the standardization of available technologies which significantly enhance the sound quality of AM broadcasters. We are unable to predict the effect such technologies may have on our broadcasting operations. The capital expenditures necessary to implement such technologies could be substantial. We also face risks in implementing the conversion of our television stations to digital television as required by the FCC. We will incur considerable expense in the conversion to digital television and are unable to predict the extent or timing of consumer demand for any such digital television services. Moreover, the FCC may impose additional public service obligations on television broadcasters in return for their use of the digital television spectrum. This could add to our operational costs. One issue yet to be resolved is the extent to which cable systems will be required to carry broadcasters' new digital channels. Our television stations are highly dependent on their carriage by cable systems in the areas they serve. FCC rules that impose no or limited obligations on cable systems to carry the digital television signals of television broadcast stations in their local markets could adversely affect our television operations. RECENT ACCOUNTING PRONOUNCEMENTS In June 2001, the Financial Accounting Standards Board issued Statements of Financial Accounting Standards No. 141 ("Statement 141"), Business Combinations, and No. 142 ("Statement 142"), Goodwill and Other Intangible Assets. Statement 141 eliminates the pooling-of-interests method of accounting for business combinations and changes the criteria to recognize intangible assets apart from goodwill. The requirements of Statement 141 are effective for any business combination after June 30, 2001. Under Statement 142, goodwill and intangible assets deemed to have indefinite lives are no longer amortized but will be subject to annual (or more frequent if impairment indicators arise) impairment tests. Separable intangible assets that have finite lives will continue to be amortized over their useful lives. The amortization provisions of Statement 142 apply to goodwill and intangible assets acquired after June 30, 2001. With respect to goodwill and intangible assets acquired prior to July 1, 2001, the amortization provisions of Statement 142 are effective upon adoption on January 1, 2002. We currently record a significant amount of amortization of goodwill and indefinite lived intangible assets as a non-cash expense. As a result, the new Statements are expected to have a material impact on our 2002 financial statements. Application of the non-amortization provision of Statement 142 is expected to result in an annual decrease in amortization expense of approximately $3,000,000, based on broadcast licenses and other intangibles acquired prior to June 30, 2001. During 2002, the Company will also perform the first of the required impairment tests of goodwill and indefinite lived intangible assets as of January 1, 2002. We have not yet determined what the effect, if any, of these tests will be on our earnings and financial position. -38-

We adopted Statement of Financial Accounting Standards No. 133 ("Statement 133"), "Accounting for Derivative Instruments and Hedging Activities" on January 1, 2001. Statement 133 requires us to recognize all derivatives on the balance sheet at fair value. Derivatives that are not hedges must be adjusted to fair value through income. If the derivative is a hedge, depending on the nature of the hedge, changes in fair value of derivatives will either be offset against the change in fair value of the hedged assets, liabilities, or firm commitments through earnings or recognized in other comprehensive income until the hedged item is recognized in earnings. The ineffective portion of a derivative's change in fair value will be immediately recognized in earnings. The cumulative effect of adopting Statement 133 was immaterial to our consolidated financial statements on January 1, 2001. ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK. Information appearing under the caption "Market Risk and Risk Management Policies" in Item 7 is hereby incorporated by reference. ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The financial statements attached hereto are filed as part of this annual report. ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None. -39-

PART III ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT "Election of Directors" and "Compensation of Directors and Officers - Section 16(a) Beneficial Ownership Reporting Compliance" in our Proxy Statement for the 2002 Annual Meeting of Stockholders to be filed with the Securities and Exchange Commission on or before April 30, 2002 are hereby incorporated by reference herein. See Item 1. Business - Executive Officers. ITEM 11. EXECUTIVE COMPENSATION "Compensation of Directors and Officers" in our Proxy Statement for the 2002 Annual Meeting of Stockholders to be filed with the Securities and Exchange Commission on or before April 30, 2002 is hereby incorporated by reference herein. Such incorporation by reference shall not be deemed to specifically incorporate by reference the information referred to in Item 402(a)(8) of Regulation S-K. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT "Security Ownership of Certain Beneficial Owners and Management" in our Proxy Statement for the 2002 Annual Meeting of Stockholders to be filed with the Securities and Exchange Commission on or before April 30, 2002 is hereby incorporated by reference herein. ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS "Certain Transactions" in our Proxy Statement for the 2002 Annual Meeting of Stockholders to be filed with the Securities and Exchange Commission on or before April 30, 2002 is hereby incorporated by reference herein. See accompanying financial statements and related footnotes. -40-

PART IV ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K (a) 1. Financial Statements The financial statements attached hereto pursuant to Item 8 hereof are filed as part of this annual report. 2. Financial Statement Schedules Schedule II Valuation and qualifying accounts is disclosed in Note 1 to the consolidated financial statements attached hereto as filed as part of this annual report. All other schedules for which provision are made in the applicable accounting regulations of the Securities and Exchange Commission are not required under the related instructions or are inapplicable and therefore have been omitted. 3. Exhibits Exhibit No. Description - ------- ----------- 3(a) Amended and Restated Certificate of Incorporation (3(a))* 3(b) By-laws, as amended (3(b))** 4(a) Plan of Reorganization (2)* 4(b) Credit Agreement dated as of March 28, 2001 between the Company and Fleet National Bank, as Agent for the lenders and The Bank of New York, as syndication agent (4(b))******** Executive Compensation Plans and Arrangements 10(a)(1) Employment Agreement of Edward K. Christian dated April 8, 1997 (10) *** 10(a)(2) Amendment to Employment Agreement of Edward K. Christian dated December 8, 1998 (10 (a)(2))****** 10(a)(3) Employment Agreement of Edward K. Christian dated as of April 1, 2002 10(b) Saga Communications, Inc. 1992 Stock Option, as amended (10(b))***** 10(c) Summary of Executive Insured Medical Reimbursement Plan (10(2)) * 10(d) Saga Communications, Inc. 1997 Non-Employee Director Stock Option Plan (10)**** -41-

Other Material Agreements 10(e)(1) Promissory Note of Edward K. Christian dated December 10, 1992 (10(l)(a)) * 10(e)(2) Amendment to Promissory Note of Edward K. Christian dated December 8, 1998 10(e)(2)****** 10(e)(3) Loan Agreement and Promissory Note of Edward K. Christian dated May 5, 1999 10(e)(3)******* (21) Subsidiaries (22) * (23) Consent of Ernst & Young LLP * Exhibit indicated in parenthesis of the Company's Registration Statement on Form S-1 (File No. 33-47238) incorporated by reference herein. ** Exhibit indicated in parenthesis of the Company's Form 10-K for the year ended December 31, 1992 incorporated by reference herein. *** Exhibit indicated in parenthesis of the Company's Form 10-Q for the quarter ended March 31, 1997 incorporated by reference herein. **** Exhibit indicated in parenthesis of the Company's Form 10-Q for the quarter ended June 30, 1997 incorporated by reference herein. ***** Exhibit indicated in parenthesis of the Company's Form 10-K for the year ended December 31, 1997 incorporated by reference herein. ****** Exhibit indicated in parenthesis of the Company's Form 10-K for the year ended December 31, 1998 incorporated by reference herein. ******* Exhibit indicated in parenthesis of the Company's Form 10-K for the year ended December 31, 1999 incorporated by reference herein. ******** Exhibit indicated in parenthesis of the Company's Form 10-K for the year ended December 31, 2000 incorporated by reference herein. (b) Reports on Form 8-K None -42-

SIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized, on March 27, 2002. SAGA COMMUNICATIONS, INC. By: /s/ Edward K. Christian ------------------------------------ Edward K. Christian President Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities indicated on March 27, 2002. Signatures ---------- /s/ Edward K. Christian President, Chief Executive - --------------------------------- Officer, and Chairman of the Board Edward K. Christian /s/ Samuel D. Bush Vice President, Chief Financial - --------------------------------- Officer and Treasurer Samuel D. Bush /s/ Catherine A. Bobinski Vice President, Corporate Controller and - --------------------------------- Chief Accounting Officer Catherine A. Bobinski /s/ Kristin M. Allen Director - --------------------------------- Kristin M. Allen /s/ Donald J. Alt Director - --------------------------------- Donald J. Alt /s/ Jonathan Firestone Director - --------------------------------- Jonathan Firestone /s/ Robert J. Maccini Director - --------------------------------- Robert J. Maccini /s/ Joseph P. Misiewicz Director - --------------------------------- Joseph P. Misiewicz /s/ Gary Stevens Director - --------------------------------- Gary Stevens -43-

REPORT OF INDEPENDENT AUDITORS The Board of Directors and Stockholders Saga Communications, Inc. We have audited the accompanying consolidated balance sheets of Saga Communications, Inc. and subsidiaries as of December 31, 2001 and 2000, and the related consolidated statements of income, stockholders' equity, and cash flows for each of the three years in the period ended December 31, 2001. These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits in accordance with auditing standards generally accepted in the United States. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. In our opinion, the financial statements referred to above present fairly, in all material respects, the consolidated financial position of Saga Communications, Inc. and subsidiaries at December 31, 2001 and 2000, and the consolidated results of their operations and their cash flows for each of the three years in the period ended December 31, 2001, in conformity with accounting principles generally accepted in the United States. /s/ Ernst & Young LLP Detroit, Michigan February 15, 2002 except for note 16, as to which the date is March 20, 2002

SAGA COMMUNICATIONS, INC. CONSOLIDATED BALANCE SHEETS (IN THOUSANDS) DECEMBER 31, 2001 2000 --------------------- ASSETS Current assets: Cash and cash equivalents $ 11,843 $ 8,670 Accounts receivable, less allowance of $778 ($730 in 2000) 19,185 19,747 Prepaid expenses 2,811 1,531 Barter transactions 1,192 972 Deferred taxes 488 442 -------- -------- Total current assets 35,519 31,362 Net property and equipment 55,169 47,672 Other assets: Broadcast licenses, net of accumulated amortization of $8,005 ($5,722 in 2000) 85,919 73,256 Excess of cost over fair value of assets acquired, net of accumulated amortization of $9,729 ($9,009 in 2000) 19,180 19,788 Other intangibles, deferred costs and investments, net of accumulated amortization of $15,097 ($13,753 in 2000) 6,934 7,346 -------- -------- Total other assets 112,033 100,390 -------- -------- $202,721 $179,424 ======== ======== See accompanying notes. 2

SAGA COMMUNICATIONS, INC. CONSOLIDATED BALANCE SHEETS (IN THOUSANDS) DECEMBER 31, 2001 2000 ------------------------ LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities: Accounts payable $ 944 $ 933 Accrued expenses: Payroll and payroll taxes 4,958 4,868 Other 4,005 3,150 Barter transactions 1,254 1,228 Current portion of long-term debt 275 390 --------- --------- Total current liabilities 11,436 10,569 Deferred income taxes 9,990 8,087 Long-term debt 105,226 94,251 Broadcast program rights 323 461 Other 684 438 Commitments and contingencies -- -- Stockholders' equity: Preferred stock, 1,500 shares authorized, none issued and outstanding -- -- Common stock: Class A common stock, $.01 par value, 35,000 shares authorized, 14,657 issued and outstanding (14,590 in 2000) 147 146 Class B common stock, $.01 par value, 3,500 shares authorized, 1,888 issued and outstanding 19 19 Additional paid-in capital 43,185 42,325 Note receivable from principal stockholder (171) (335) Retained earnings 34,483 25,918 Accumulated other comprehensive income (340) -- Treasury stock (143 shares in 2001 and 161 in 2000, at cost) (2,198) (2,307) Unearned compensation on restricted stock (63) (148) --------- --------- Total stockholders' equity 75,062 65,618 --------- --------- $ 202,721 $ 179,424 ========= ========= See accompanying notes. 3

SAGA COMMUNICATIONS, INC. CONSOLIDATED STATEMENTS OF INCOME (IN THOUSANDS, EXCEPT PER SHARE DATA) YEARS ENDED DECEMBER 31, 2001 2000 1999 ----------------------------------- Net operating revenue $ 103,956 $101,746 $90,020 Operating expenses: Programming and technical 24,459 22,670 20,305 Selling 26,424 25,471 23,378 Station general and administrative 15,757 14,346 12,869 Corporate general and administrative 5,421 5,101 5,095 Depreciation 5,763 5,343 4,614 Amortization 4,347 3,676 3,408 --------- -------- ------- 82,171 76,607 69,669 --------- -------- ------- Operating profit 21,785 25,139 20,351 Other (income) expenses: Interest expense 7,037 6,793 5,988 Other (17) 2,104 269 --------- -------- ------- Income before income tax 14,765 16,242 14,094 Income tax provision: Current 3,858 5,850 4,800 Deferred 2,342 1,742 742 --------- -------- ------- 6,200 7,592 5,542 --------- -------- ------- Net income $ 8,565 $ 8,650 $ 8,552 ========= ======== ======= Basic earnings per share $ .52 $ .53 $ .52 ========= ======== ======= Weighted average common shares 16,378 16,434 16,315 ========= ======== ======= Diluted earnings per share $ .51 $ .52 $ .51 ========= ======== ======= Weighted average common and common equivalent shares 16,710 16,792 16,665 ========= ======== ======= See accompanying notes. 4

SAGA COMMUNICATIONS, INC. CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY YEARS ENDED DECEMBER 31, 2001, 2000 AND 1999 (IN THOUSANDS) NOTE RECEIVABLE FROM CLASS A CLASS B ADDITIONAL PRINCIPAL COMMON COMMON PAID-IN STOCK- RETAINED STOCK STOCK CAPITAL HOLDER EARNINGS ----------------------------------------------------------- BALANCE AT JANUARY 1, 1999 $ 113 $ 15 $37,355 $ (648) $ 8,755 Comprehensive income: Net income 8,552 Foreign currency translation adjustment Total comprehensive income Net proceeds from exercised options 2 2,237 Five-for-four stock split 29 4 (35) Accrued interest (25) Note forgiveness 187 Station acquisitions 2 2,675 (4) Employee stock purchase plan 6 ------- ------- ------- ------- ------- BALANCE AT DECEMBER 31, 1999 146 19 42,273 (486) 17,268 Comprehensive income: Net income 8,650 Foreign currency translation adjustment Total comprehensive income Issuance of restricted stock 30 Amortization of deferred compensation Accrued interest (23) Note forgiveness 174 Employee stock purchase plan 22 Purchase of shares held in treasury ------- ------- ------- ------- ------- BALANCE AT DECEMBER 31, 2000 146 19 42,325 (335) 25,918 Comprehensive income: Net income 8,565 Change in fair value of derivatives, net of tax Total comprehensive income Net proceeds from exercised options 1 681 Station acquisitions 100 Amortization of deferred compensation Accrued interest (10) Note forgiveness 174 Employee stock purchase plan 79 Purchase of shares held in treasury ------- ------- ------- ------- ------- BALANCE AT DECEMBER 31, 2001 $ 147 $ 19 $43,185 $ (171) $34,483 ======= ======= ======= ======= ======= ACCUM- ULATED OTHER TOTAL COMPRE- DEFERRED STOCK- HENSIVE TREASURY COMPEN- HOLDERS INCOME STOCK SATION EQUITY ----------------------------------------------- BALANCE AT JANUARY 1, 1999 $ 31 $ (898) -- $ 44,723 Comprehensive income: Net income 8,552 Foreign currency translation adjustment 2 2 -------- Total comprehensive income 8,554 Net proceeds from exercised options (354) 1,885 Five-for-four stock split (2) Accrued interest (25) Note forgiveness 187 Station acquisitions 1,040 3,713 Employee stock purchase plan 61 67 ------- ------- ------- -------- BALANCE AT DECEMBER 31, 1999 33 (151) -- 59,102 Comprehensive income: Net income 8,650 Foreign currency translation adjustment (33) (33) -------- Total comprehensive income 8,617 Issuance of restricted stock 139 (169) -- Amortization of deferred compensation 21 21 Accrued interest (23) Note forgiveness 174 Employee stock purchase plan 279 301 Purchase of shares held in treasury (2,574) (2,574) ------- ------- ------- -------- BALANCE AT DECEMBER 31, 2000 -- (2,307) (148) 65,618 Comprehensive income: Net income 8,565 Change in fair value of derivatives, net of tax (340) (340) -------- Total comprehensive income 8,225 Net proceeds from exercised options 682 Station acquisitions 890 990 Amortization of deferred compensation 85 85 Accrued interest (10) Note forgiveness 174 Employee stock purchase plan 206 285 Purchase of shares held in treasury (987) (987) ------- ------- ------- -------- BALANCE AT DECEMBER 31, 2001 $ (340) $(2,198) $ (63) $ 75,062 ======= ======= ======= ======== See accompanying notes. 5

SAGA COMMUNICATIONS, INC. CONSOLIDATED STATEMENTS OF CASH FLOWS (IN THOUSANDS) YEARS ENDED DECEMBER 31, 2001 2000 1999 ------------------------------------ CASH FLOWS FROM OPERATING ACTIVITIES: Net income $ 8,565 $ 8,650 $ 8,552 Adjustments to reconcile net income to net cash provided by operating activities: Depreciation and amortization 10,110 9,019 8,022 Barter revenue, net of barter expenses (288) (81) (53) Broadcast program rights amortization 261 438 386 Deferred taxes 2,342 1,742 742 Loss (gain) on sale of assets (17) 238 (485) Equity in loss of unconsolidated affiliate -- 600 800 Loss on sale of stock of unconsolidated affiliate -- 1,266 -- Note forgiveness 174 174 187 Amortization of deferred compensation 85 21 -- Changes in assets and liabilities: Increase in receivables and prepaids (388) (1,122) (2,346) Payments for broadcast program rights (261) (434) (398) Increase in accounts payable, accrued expenses, and other liabilities 675 563 1,074 -------- -------- -------- Total adjustments 12,693 12,424 7,929 -------- -------- -------- Net cash provided by operating activities 21,258 21,074 16,481 CASH FLOWS FROM INVESTING ACTIVITIES: Acquisition of property and equipment (8,479) (5,401) (5,177) Increase in other intangibles and other assets (1,795) (1,770) (2,323) Acquisition of stations (18,358) (25,145) (20,870) Proceeds from sale of assets 41 2,277 619 -------- -------- -------- Net cash used in investing activities (28,591) (30,039) (27,751) CASH FLOWS FROM FINANCING ACTIVITIES: Proceeds from long-term debt 11,250 13,524 14,500 Payments on long-term debt (390) (4,657) (231) Purchase of shares held in treasury (987) (2,574) -- Net proceeds from exercise of stock options 633 -- 1,681 Fractional shares - five for four stock split -- -- (2) -------- -------- -------- Net cash provided by financing activities 10,506 6,293 15,948 -------- -------- -------- Net increase (decrease) in cash and cash equivalents 3,173 (2,672) 4,678 Cash and cash equivalents, beginning of year 8,670 11,342 6,664 -------- -------- -------- Cash and cash equivalents, end of year $ 11,843 $ 8,670 $ 11,342 ======== ======== ======== See accompanying notes 6

Saga Communications, Inc. Notes to Consolidated Financial Statements 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES NATURE OF BUSINESS Saga Communications, Inc. is a broadcasting company whose business is devoted to acquiring, developing and operating broadcast properties. As of December 31, 2001 we owned or operated fifty-seven radio stations, four television stations, three low power television stations, two state radio networks and 1 farm radio network, serving nineteen markets throughout the United States including Columbus, Ohio; Milwaukee, Wisconsin; and Norfolk, Virginia. PRINCIPLES OF CONSOLIDATION The consolidated financial statements include the accounts of Saga Communications, Inc. and our wholly-owned subsidiaries. All significant inter-company balances and transactions have been eliminated in consolidation. We sold our equity investment in six FM radio stations in Iceland (the "Iceland radio stations") in June 2000. USE OF ESTIMATES The preparation of the financial statements in conformity with accounting principles generally accepted in the United States requires us to make estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes. Actual results could differ from those estimates. RECLASSIFICATION Certain amounts previously reported in the 2000 and 1999 financial statements have been reclassified to conform to the 2001 presentation. PROPERTY AND EQUIPMENT Property and equipment are carried at cost. Depreciation is provided using the straight-line method over five to thirty-one and one-half years. INTANGIBLE ASSETS Intangible assets are amortized using the straight-line method. Favorable lease agreements are amortized over the lives of the leases. The excess of cost over fair value of identifiable assets acquired and broadcast licenses are amortized over forty years. Other intangibles are amortized over five to forty years. 7

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED) INTANGIBLE ASSETS (CONTINUED) We periodically assess the recoverability of the cost of our intangible assets based on a review of projected undiscounted cash flows of the related station. If this review indicates that broadcast licenses will not be recoverable, our carrying value of broadcast licenses would be reduced by the estimated shortfall of discounted cash flows using an interest rate commensurate with the risk involved. To date, no such reductions in broadcast licenses have been recorded. BROADCAST PROGRAM RIGHTS We record the capitalized costs of broadcast program rights when the license period begins and the programs are available for use. Amortization of the program rights is recorded using the straight-line method over the license period or based on the number of showings. Amortization of broadcast program rights is included in station operating expense. Unamortized broadcast program rights are classified as current or non-current based on estimated usage in future years. FINANCIAL INSTRUMENTS Our financial instruments are comprised of cash and cash equivalents and long-term debt. The carrying value of long-term debt approximates fair value as it carries interest rates that either fluctuate with the euro-dollar rate, prime or have been reset at the prevailing market rate at December 31, 2001. At December 31, 2001, we had four interest rate swap agreements which are our only derivatives. See note 5. We enter into interest rate swap agreements to reduce the risk of rising interest rates. Effective January 1, 2001, we adopted Statement of Financial Accounting Standards No. 133 ("Statement 133"), Accounting for Derivative Instruments and Hedging Activities. Statement 133 requires that all derivatives be recognized on the balance sheet at fair value. Derivatives that are not hedges must be adjusted to fair value through income. If the derivative is a hedge, depending on the nature of the hedge, changes in the fair value of the derivative will either be offset against the change in fair value of the hedged assets, liabilities, or firm commitments through earnings or recognized in other comprehensive income until the hedged item is recognized in earnings. The ineffective portion of a derivative's change in fair value will be immediately recognized in earnings. The adoption of Statement 133 did not have a material impact on the accompanying financial statements as of January 1, 2001. 8

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED) FINANCIAL INSTRUMENTS (CONTINUED) Prior to January 1, 2001 we also used interest rate swap agreements to reduce the risk of rising interest rates. Each interest rate swap agreement is designated with all or a portion of the principal balance and term of a specific debt obligation. These agreements involve the exchange of amounts based on a fixed interest rate for amounts based on variable interest rates over the life of the agreement without an exchange of the notional amount upon which the payments are based. The differential to be paid or received as interest rates change is accrued and recognized as an adjustment of the interest expense related to the debt (the accrual accounting method). The related amount payable to or receivable from counterparties is included in other liabilities or assets. The fair value of the swap agreements are recognized on the balance sheet at fair value. Gains and losses on terminations of interest-rate swap agreements are deferred as an adjustment to interest expense related to the debt over the remaining term of the original contract life of the terminated swap agreement. In the event of the early extinguishment of a designated debt obligation, any realized or unrealized gain or loss from the swap would be recognized in income in connection with the extinguishment. Any swap agreements that are not designated with outstanding debt or notional amounts (or durations) of interest-rate swap agreements in excess of the principal amounts (or maturities) of the underlying debt obligations are recorded as an asset or liability at fair value, with changes in fair value recorded in other income or expense (the fair value method). FOREIGN CURRENCY TRANSLATION The initial investment in the Iceland radio stations was translated into U.S. dollars at the then-current exchange rate. Resulting translation adjustments were reflected as a separate component of stockholders' equity. Transaction gains and losses that arose from exchange rate fluctuations on transactions denominated in a currency other than the functional currency were included in the results of operations as incurred. 9

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED) TREASURY STOCK In September 2000, we modified our Stock Buy-Back Program (the "Buy-Back Program") to allow us to purchase up to $6,000,000 of our Class A Common Stock. From its inception in 1998 through December 31, 2001 we have repurchased 326,627 shares of our Class A common stock for approximately $4,814,000. Repurchases of shares of our Common Stock are recorded as Treasury Stock and result in a reduction of Stockholders' Equity. During 2001, 2000 and 1999 we acquired 60,300 shares at an average price of $16.36 per share, 180,480 shares at an average price of $14.27 per share, and 20,308 shares at an average price of $17.43 per share, respectively. During 2001, we issued 78,653 shares of Treasury Stock in connection with our acquisition of radio stations and our employee stock purchase plan. During 2000, we issued 26,989 shares of Treasury Stock in connection with our employee stock purchase plan and restricted stock issued to an employee. During 1999, we issued 67,779 shares of Treasury Stock in connection with our acquisitions of broadcast properties and our employee stock purchase plan. REVENUE RECOGNITION Revenue is recognized as commercials are broadcast. ALLOWANCE FOR DOUBTFUL ACCOUNTS A provision for doubtful accounts is recorded based on our judgment of the collectibility of receivables. The activity in the allowance for doubtful accounts during the years ended December 31, 2001, 2000 and 1999 was as follows: Write Off Uncollectible Balance at Charged to Accounts, Balance at Beginning Costs and Net of End of of Period Expenses Recoveries Period ----------------------------------------------------------- Year ended December 31, 2001 $730 $633 $585 $778 Year ended December 31, 2000 573 623 466 730 Year ended December 31, 1999 496 519 442 573 10

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED) BARTER TRANSACTIONS The Company trades air time for goods and services used principally for promotional, sales and other business activities. An asset and a liability are recorded at the fair market value of goods or services received. Barter revenue is recorded when commercials are broadcast, and barter expense is recorded when goods or services are received or used. Barter transactions are recorded at the estimated fair value of the goods or services received. ADVERTISING AND PROMOTION COSTS Advertising and promotion costs are expensed as incurred. Such costs amounted to approximately $6,120,000, $6,436,000 and $6,195,000 for the years ended December 31, 2001, 2000 and 1999, respectively. EARNINGS PER SHARE The following table sets forth the computation of basic and diluted earnings per share: YEARS ENDED DECEMBER 31, 2001 2000 1999 ------------------------------- (In thousands) Numerator: Net income available to common stockholders $ 8,565 $ 8,650 $ 8,552 ======= ======= ======= Denominator: Denominator for basic earnings per share - weighted average shares 16,378 16,434 16,315 Effect of dilutive securities: Stock options 332 358 350 ------- ------- ------- Denominator for diluted earnings per share - adjusted weighted-average shares and assumed conversions 16,710 16,792 16,665 ======= ======= ======= Basic earnings per share $ .52 $ .53 $ .52 ======= ======= ======= Diluted earnings per share $ .51 $ .52 $ .51 ======= ======= ======= 11

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED) RECENT ACCOUNTING PRONOUNCEMENTS In June 2001, the Financial Accounting Standards Board issued Statements of Financial Accounting Standards No. 141 ("Statement 141"), Business Combinations, and No. 142 ("Statement 142"), Goodwill and Other Intangible Assets. Statement 141 eliminates the pooling-of-interests method of accounting for business combinations and changes the criteria to recognize intangible assets apart from goodwill. The requirements of Statement 141 are effective for any business combination initiated after June 30, 2001. Under Statement 142, goodwill and intangible assets deemed to have indefinite lives are no longer amortized but will be subject to annual (or more frequent if impairment indicators arise) impairment tests. Separable intangible assets that have finite lives will continue to be amortized over their useful lives. The amortization provisions of Statement 142 apply to goodwill and intangible assets acquired after June 30, 2001. With respect to goodwill and intangible assets acquired prior to July 1, 2001, the amortization provisions of Statement 142 are effective upon adoption on January 1, 2002. We currently record a significant amount of amortization of goodwill and indefinite lived intangible assets as a non-cash expense. As a result, the new Statements are expected to have a material impact on our 2002 financial statements. Application of the non-amortization provision of Statement 142 is expected to result in an annual decrease in amortization expense of approximately $3,000,000, based on broadcast licenses and other intangibles acquired prior to June 30, 2001. During 2002, the Company will also perform the first of the required impairment tests of goodwill and indefinite lived intangible assets as of January 1, 2002. We have not yet determined what the effect, if any, of these tests will be on our earnings and financial position. 2. PROPERTY AND EQUIPMENT Property and equipment consisted of the following: DECEMBER 31, 2001 2000 ----------------------- (In thousands) Land and land improvements $ 9,518 $ 8,968 Buildings 17,537 14,904 Towers and antennae 18,370 16,529 Equipment 55,811 48,657 Furniture, fixtures and leasehold improvements 6,608 5,999 Vehicles 2,328 1,958 --------- -------- 110,172 97,015 Accumulated depreciation (55,003) (49,343) --------- -------- Net property and equipment $ 55,169 $ 47,672 ========= ======== 12

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 3. ACCUMULATED OTHER COMPREHENSIVE INCOME The components of accumulated other comprehensive income are as follows: DERIVATIVE FINANCIAL CURRENCY INSTRUMENTS TRANSLATION GAINS ADJUSTMENTS (LOSSES) TOTAL --------------------------------------- (In thousands) Balance at January 1, 2000 $ 33 -- $ 33 Currency translation adjustment (33) -- (33) ---- ----- ----- Balance at December 31, 2000 -- -- -- Change in fair value of derivatives, net of $170 taxes -- (340) (340) ---- ----- ----- Balance at December 31, 2001 $ -- $(340) $(340) ==== ===== ===== 4. LONG-TERM DEBT Long-term debt consisted of the following: DECEMBER 31, 2001 2000 -------------------- (In thousands) Credit Agreement: Senior secured term loan facility $105,000 $70,000 Senior secured acquisition facility -- 23,750 Subordinated promissory note. Payments are due monthly, including interest at 10%. The note matures in 2004 241 325 Other, primarily covenants not to compete 260 566 -------- ------- 105,501 94,641 Amounts due within one year 275 390 -------- ------- $105,226 $94,251 ======== ======= 13

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 4. LONG-TERM DEBT (CONTINUED) Future maturities of long-term debt are as follows: Year ending December 31, (In thousands) - ------------------------ 2002 $ 275 2003 13,306 2004 13,170 2005 15,750 2006 18,375 Thereafter 44,625 -------- $105,501 ======== On March 28, 2001, we amended and refinanced our Credit Agreement with a group of banks. We have three financing facilities (the "Facilities") under the Credit Agreement: a $105,000,000 senior secured term loan (the "Term Loan"), a $75,000,000 senior secured acquisition loan facility (the "Acquisition Facility"), and a $20,000,000 senior secured revolving credit facility (the "Revolving Facility"). The Facilities mature September 30, 2008. Our indebtedness under the Facilities is secured by a first priority lien on substantially all of our assets and the assets of our subsidiaries, by a pledge of our subsidiaries' stock and by a guarantee of our subsidiaries. The Term Loan was used to refinance our previous credit agreement, fund permitted acquisitions and pay related transaction expenses. The Acquisition Facility may be used for permitted acquisitions and to pay related transaction expenses. The Revolving Facility may be used for general corporate purposes, including working capital, capital expenditures, permitted acquisitions (to the extent the Acquisition Facility has been fully utilized and limited to $10,000,000) and permitted stock buybacks. On March 28, 2003, the Acquisition Facility will convert to a five and a half year term loan. The outstanding amount of the Term Loan is required to be reduced quarterly in amounts ranging from 3.125% to 7.5% of the initial commitment commencing on March 31, 2003. Any outstanding amount under the Acquisition Facility is required to be reduced quarterly in amounts ranging from 3.125% to 7.5% commencing on March 31, 2003. Any outstanding amount under the Revolving Facility will be due on the maturity date of September 30, 2008. In addition, the Facilities may be further reduced by specified percentages of Excess Cash Flow (as defined in the Credit Agreement) based on leverage ratios. Interest rates under the Facilities are payable, at our option, at alternatives equal to LIBOR (1.94% at December 31, 2001) plus 1.25% to 2.0% or the Agent bank's base rate plus .25% to 1.0%. The spread over LIBOR and the base rate vary from time to time, depending upon our financial leverage. All interest is due quarterly. We also pay quarterly commitment fees of 0.375% to 0.625% per annum on the aggregate unused portion of the Acquisition and Revolving Facilities. 14

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 4. LONG-TERM DEBT (CONTINUED) The Credit Agreement contains a number of financial covenants (all of which we were in compliance with at December 31, 2001) that, among other things, requires us to maintain specified financial ratios and impose certain limitations on the us with respect to (i) the incurrence of additional indebtedness; (ii) acquisitions, except under specified conditions; (iii) the incurrence of additional liens, except those relating to capital leases and purchase money indebtedness; (iv) the disposition of assets; (v) the payment of cash dividends; and (vi) mergers, changes in business and management, investments and transactions with affiliates. The Credit Agreement prohibits the payment of dividends without the banks' prior consent. 5. DERIVATIVES We use interest rate swap agreements to reduce our risk of rising interest rates. As previously indicated in note 1, we adopted Statement 133 effective January 1, 2001. The cumulative effect of adopting Statement 133 was immaterial to our consolidated financial statements at January 1, 2001. In July 2001, we entered into two interest rate swap agreements with a total notional amount of $26,250,000 with an effective date of September 2001. In accordance with the terms of the swap agreements, we pay 4.11% calculated on a $26,250,000 notional amount. We receive LIBOR (1.90375% December 31, 2001) calculated on a notional amount of $26,250,000. These agreements expire in March 2003. In September 2001, we entered into two interest rate swap agreements with a total notional amount of $13,750,000. In accordance with the terms of the swap agreements, we pay 3.67% calculated on a $13,750,000 notional amount. We receive LIBOR (1.90375% December 31, 2001) calculated on a notional amount of $13,750,000. In March 2003 the total notional amount of these swap agreements increases to $40,000,000 with all other terms remaining the same. These agreements expire in September 2003. The swap agreements are used to convert the variable interest rate of a portion of bank borrowings to a fixed interest rate. Net receipts or payments under the agreements are recognized as an adjustment to interest expense. All of our current interest rate swap agreements are assessed as effective and, therefore, changes in their fair value have been recognized in other comprehensive income. We have recorded a liability of approximately $510,000 on the balance sheet to record the fair value of the swap agreements at December 31, 2001. 15

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 6. SUPPLEMENTAL CASH FLOW INFORMATION For the purposes of the statements of cash flows, cash and cash equivalents include temporary investments with maturities of three months or less. YEARS ENDED DECEMBER 31, 2001 2000 1999 ------------------------------------ (In thousands) Cash paid during the period for: Interest $ 7,275 $ 6,654 $ 5,837 Income taxes 5,342 6,004 3,553 Non-cash transactions: Barter revenue $ 3,037 $ 2,308 $ 2,205 Barter expense 2,749 2,227 2,152 Acquisition of property and equipment 69 62 85 In conjunction with the acquisition of the net assets of broadcasting companies, liabilities were assumed as follows: YEARS ENDED DECEMBER 31, 2001 2000 1999 ------------------------------------ (In thousands) Fair value of assets acquired $ 20,063 $ 25,496 $ 26,010 Cash paid (18,358) (25,145) (20,870) Issuance of restricted stock (990) -- (3,713) -------- -------- -------- Liabilities assumed $ 715 $ 351 $ 1,427 ======== ======== ======== 16

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 7. INCOME TAXES Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. Significant components of the Company's deferred tax liabilities and assets are as follows: DECEMBER 31, 2001 2000 ---------------------- (In thousands) Deferred tax liabilities: Property and equipment $ 6,161 $5,040 Intangible assets 4,997 3,529 ------- ------ Total deferred tax liabilities 11,158 8,569 Deferred tax assets: Allowance for doubtful accounts 265 248 Compensation 765 630 Fair value of derivatives 170 -- Loss carry forwards 1,384 1,288 ------- ------ 2,584 2,166 Less: valuation allowance 927 927 ------- ------ Total net deferred tax assets 1,657 1,239 ------- ------ Net deferred tax liabilities $ 9,501 $7,330 ======= ====== At December 31, 2001, we have state tax loss carry forwards of approximately $7,334,000, which will expire from 2003 to 2015 and a capital loss carry forward of approximately $2,726,000, which will expire in 2005. The valuation allowance for net deferred tax assets relates to a capital loss incurred during 2000. Statement of Financial Accounting Standards No. 109 requires that deferred tax assets be reduced by a valuation allowance if it is more likely than not that some portion or all of the deferred tax asset will not be realized. 17

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 7. INCOME TAXES (CONTINUED) The significant components of the provision for income taxes are as follows: YEARS ENDED DECEMBER 31, 2001 2000 1999 ----------------------------- (In thousands) Current: Federal $2,751 $4,664 $ 3,701 State 1,107 1,186 1,099 ------ ------ ------- Total current 3,858 5,850 4,800 Total deferred 2,342 1,742 742 ------ ------ ------- $6,200 $7,592 $ 5,542 ====== ====== ======= The reconciliation of income tax at the U. S. federal statutory tax rates to income tax expense is as follows: YEARS ENDED DECEMBER 31, 2001 2000 1999 ----------------------------- (In thousands) Tax at U.S. statutory rates $5,020 $5,522 $ 4,792 State taxes, net of federal benefit 934 1,329 811 Amortization of excess of cost over fair value of assets acquired 201 200 187 Other, net 45 77 70 Increase (reduction) of valuation allowance on loss carry forwards -- 464 (318) ------ ------ ------- $6,200 $7,592 $ 5,542 ====== ====== ======= 18

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 8. STOCK OPTION PLANS In 1992, we adopted the 1992 Stock Option Plan (the "Plan") pursuant to which our key employees, including directors who are employees, are eligible to receive grants of options to purchase our Class A Common Stock or Class B Common Stock. At December 31, 2001, approximately 517,000 shares of Common Stock are reserved for issuance under the Plan. Options granted under the Plan may be either incentive stock options (within the meaning of Section 422A of the Internal Revenue Code of 1986) or non-qualified options. Incentive stock options granted under the Plan may be for terms not exceeding ten years from the date of grant, except in the case of incentive stock options granted to persons owning more than 10% of the total combined voting power of all classes of our stock, which may be granted for terms not exceeding five years. These options may not be granted at a price which is less than 100% of the fair market value of shares at the time of grant (110% in the case of persons owning more than 10% of the combined voting power of all classes of our stock). The terms and price of non-qualified stock options granted pursuant to the Plan shall be determined by the Compensation Committee. In 1997, we adopted the 1997 Non-Employee Director Stock Option Plan (the "Directors Plan") pursuant to which our directors who are not our employees are eligible to receive options. Under the terms of the Directors Plan, on the last business day of January of each year during the term of the Directors Plan, in lieu of their directors' retainer for the previous year, each eligible director shall automatically be granted an option to purchase that number of our shares of Class A Common Stock equal to the amount of the retainer divided by the fair market value of our Common Stock on the last trading day of the December immediately preceding the date of grant less $.01 per share. The option exercise price is $.01 per share. At December 31, 2001, approximately 144,000 shares of common stock are reserved for issuance under the Directors Plan. Options granted under the Directors Plan are non-qualified stock options and shall be immediately vested and exercisable on the date of grant. The options may be exercised for a period of 10 years from the date of grant of the option. On January 31, 2002 a total of 3,242 shares were issued under the Directors Plan in lieu of their directors' retainer for the year ended December 31, 2001. 19

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 8. STOCK OPTION PLANS (CONTINUED) We follow Accounting Principles Board Opinion No. 25, "Accounting for Stock Issued to Employees" ("APB 25") and related interpretations, in accounting for our employee and non-employee director stock options. Under APB 25, when the exercise price of our employee stock options equals or exceeds the market price of the underlying stock on the date of grant, no compensation expense is recognized. Total compensation costs recognized in the income statement for stock based compensation awards to employees for the years ended December 31, 2001, 2000 and 1999, was $24,000, $52,000 and $143,000, respectively. Total Directors fees recognized in the income statement for stock based compensation awards for the years ended December 31, 2001, 2000 and 1999, was $67,000, $55,000 and $62,000, respectively. Statement of Financial Accounting Standards No. 123 ("Statement 123"), "Accounting for Stock-Based Compensation" defines a fair value based method of accounting for an employee stock option or similar equity instrument. Pro forma information regarding net income and earnings per share is required by Statement 123, and has been determined as if we had accounted for our employee stock options under the fair value method of that Statement. The fair value of our stock options were estimated as of the date of grant using a Black-Scholes option pricing model with the following weighted-average assumptions for 2001, 2000, and 1999, respectively: risk-free interest rates of 4.9%, 5.3% and 6.4%, a dividend yield of 0%; expected volatility of 30.9%, 28.6% and 27.9%, and a weighted average expected life of the options of 7 years. Under these assumptions, the weighted average fair value of an option to purchase one share granted in 2001, 2000 and 1999, was approximately $7.73, $8.92 and $7.17, respectively. The Black-Scholes option valuation model was developed for use in estimating the fair value of traded options which have no vesting restrictions and are fully transferable. In addition, option valuation models require the input of highly subjective assumptions including the expected stock price volatility. Because our employee stock options have characteristics significantly different from those of traded options, and because changes in the subjective input assumptions can materially affect the fair value estimate, in our opinion the existing models do not necessarily provide a reliable single measure of the fair value of our employee stock options. 20

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 8. STOCK OPTION PLANS (CONTINUED) For purposes of the pro forma disclosures required under Statement 123, the estimated fair value of the options is amortized to expense over the options' vesting period. Our pro forma information is as follows: 2001 2000 1999 ------------------------------------ (In thousands except per share data) Pro forma net income $ 7,346 $ 7,802 $ 7,848 ======= ======= ======= Pro forma earnings per share: Basic $ .45 $ .47 $ .48 ======= ======= ======= Diluted $ .44 $ .46 $ .47 ======= ======= ======= The following summarizes the Plan stock option transactions for the three years ended December 31, 2001 WEIGHTED NUMBER AVERAGE OF EXERCISE PRICE PRICE PER OPTIONS PER SHARE SHARE --------------------------------------------- Options outstanding at January 1, 1999 1,255,578 $ 1.74 To $ 9.28 $ 8.87 Granted 187,572 15.90 15.90 Exercised (299,706) 1.74 To 9.28 3.76 Forfeited -- -- --------- ------------------ -------- Options outstanding at December 31, 1999 1,143,444 $ 1.74 To $ 15.90 $ 11.37 Granted 185,755 20.00 To 21.00 20.79 Exercised -- -- Forfeited (1,681) 21.00 21.00 --------- ------------------ -------- Options outstanding at December 31, 2000 1,327,518 $ 1.74 To $ 21.00 $ 12.68 Granted 216,485 17.80 17.80 Exercised (66,474) 1.74 To 15.90 6.03 Forfeited (5,296) 13.20 To 21.00 16.31 --------- ------------------ -------- Options outstanding at December 31, 2001 1,472,233 $ 1.74 To $ 21.00 $ 13.72 ========= ================== ======== 21

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 8. STOCK OPTION PLANS (CONTINUED) The following summarizes the Directors Plan stock option transactions for the three years ended December 31, 2001 WEIGHTED NUMBER AVERAGE OF EXERCISE PRICE PRICE PER OPTIONS PER SHARE SHARE ---------------------------------------- Options outstanding at January 1, 1999 2,452 -- $ .006 $ .006 Granted 3,042 .008 .008 Exercised -- -- Forfeited -- -- ------ ---------------- ------ Options outstanding at December 31, 1999 5,494 $ .006 To $ .008 $ .007 Granted 3,048 .010 .010 Exercised -- -- Forfeited -- -- ------ ---------------- ------ Options outstanding at December 31, 2000 8,542 $ .006 To $ .010 $ .008 Granted 3,713 .010 .010 Exercised -- -- Forfeited -- -- ------ ---------------- ------ Options outstanding at December 31, 2001 12,255 $ .006 To $ .010 $ .009 ====== ================ ====== The following summarizes stock options exercisable and available for the three years ended December 31, 2001 THE THE DIRECTORS PLAN PLAN --------------------------- Options exercisable at December 31: 2001 732,787 12,255 2000 576,915 8,542 1999 384,227 5,494 Available for grant at December 31: 2001 517,194 143,995 2000 728,383 147,708 1999 912,457 150,756 22

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 8. STOCK OPTION PLANS (CONTINUED) Stock options outstanding in the Plan at December 31, 2001 are summarized as follows: Weighted Average Exercise Options Options Remaining Price Outstanding Exercisable Contractual Life - ---------------------------------------------------------------------------- $ 1.74 25,123 25,123 3.2 $ 3.40 140,190 140,190 1.9 $ 5.00 29,469 29,469 2.2 $ 7.29 15,622 15,622 4.2 $ 9.28 28,904 22,186 5.3 $13.20 654,472 391,922 6.2 $15.90 179,407 71,763 7.2 $17.80 216,485 -- 9.2 $20.00 25,209 5,042 8.2 $21.00 157,352 31,470 8.2 ---------- -------- --- 1,472,233 732,787 6.4 ========== ======== === Weighted Average Exercise Price $ 13.72 $ 11.00 ========== ======== Stock options outstanding in the Directors Plan at December 31, 2001 are summarized as follows: Weighted Average Exercise Options Options Remaining Price Outstanding Exercisable Contractual Life - ---------------------------------------------------------------------------- $0.006 2,452 2,452 6.1 $0.008 3,042 3,042 7.1 $0.010 3,048 3,048 8.1 $0.010 3,713 3,713 9.1 ------- ------- --- 12,255 12,255 7.7 ======= ======= === Weighted Average Exercise Price $ 0.009 $ 0.009 ======= ======= 23

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 9. EMPLOYEE BENEFIT PLANS 401(k) PLAN We have a defined contribution pension plan ("401(k) Plan") that covers substantially all employees. Employees can elect to have a portion of their wages withheld and contributed to the plan. The 401(k) Plan also allows us to make a discretionary contribution. Total expense under the 401(k) Plan was approximately $200,000, $180,000 and $170,000 in 2001, 2000 and 1999, respectively. EMPLOYEE STOCK PURCHASE PLAN In 1999 our stockholders approved the Employee Stock Purchase Plan ("ESPP") under which 1,250,000 shares of our Class A Common Stock could be sold to our employees. The ESPP was effective July 1, 1999. Each quarter, an eligible employee may elect to withhold up to 10 percent of his or her compensation to purchase shares of our stock at a price equal to 85 percent of the fair value of the stock as of the last day of such quarter. The ESPP will terminate on the earlier of the issuance of 1,250,000 shares pursuant to the ESPP or December 31, 2008. There were 14,781, 16,809 and 3,309 shares issued under the ESPP in 2001, 2000 and 1999, respectively. Compensation expense recognized related to the ESPP for the years ended December 31, 2001, 2000 and 1999 was approximately $43,000, $45,000 and $10,000, respectively. DEFERRED COMPENSATION PLAN In 1999 we established a Nonqualified Deferred Compensation Plan which allows officers and certain management employees to annually elect to defer a portion of their compensation, on a pre-tax basis, until their retirement. The retirement benefit to be provided is based on the amount of compensation deferred and any earnings thereon. Deferred compensation expense for the years ended December 31, 2001, 2000 and 1999 was approximately $291,000, $300,000 and $101,000, respectively. We have invested in company-owned life insurance policies to assist in funding these programs. The cash surrender values of these policies are in a rabbi trust and are recorded as our assets. 24

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 10. PRO FORMA FINANCIAL INFORMATION (UNAUDITED) ACQUISITIONS On July 1, 2001, we acquired two FM radio stations (KMIT-FM and KUQL-FM) serving the Mitchell, South Dakota market for approximately $4,050,000. This transaction has been accounted for in accordance with Statement 141 as summarized in Note 1. The effect of applying Statement 141 is immaterial to the accompanying financial statements. On April 1, 2001, we acquired an AM and FM radio station (WHAI-FM and WHMQ-AM) serving the Greenfield, Massachusetts market for approximately $2,200,000. On February 1, 2001, we acquired an FM radio station (WVVR-FM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $7,000,000, including approximately $1,000,000 of our Class A Common Stock. The radio station was owned by a company in which a member of our Board of Directors had a 35% beneficial ownership interest. The purchase price was determined on an arm's length basis. We also obtained an opinion from an independent appraiser that the purchase price was fair from a financial point of view. On February 1, 2001, we acquired two FM and two AM radio stations (WCVQ-FM, WZZP-FM, WDXN-AM, and WJMR-AM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately for $6,700,000. On August 30, 2000, we acquired an AM and FM radio station (WHMP-AM and WLZX-FM) serving the Northampton, Massachusetts market for approximately $12,000,000. On July 17, 2000, we acquired an FM radio station (WKIO-FM) serving the Champaign-Urbana, Illinois market for approximately $6,800,000. On January 1, 2000, we acquired two FM and one AM radio station (KICD-AM/FM and KLLT-FM) serving the Spencer, Iowa market for approximately $6,400,000. 25

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 10. PRO FORMA FINANCIAL INFORMATION (UNAUDITED) (CONTINUED) ACQUISITIONS (CONTINUED) The consolidated statements of income include the operating results of the acquired stations from their respective dates of acquisition. All acquisitions were accounted for as purchases and, accordingly, the total costs were allocated to the acquired assets and assumed liabilities based on their estimated fair values as of the acquisition dates. The excess of the consideration paid over the estimated fair value of net assets acquired have been recorded as broadcast licenses. The following condensed balance sheet represents the estimated fair value assigned to the related assets and liabilities of the 2001 acquisitions at their respective acquisition dates. SAGA COMMUNICATIONS, INC. CONDENSED CONSOLIDATED BALANCE SHEET OF 2001 ACQUISITIONS (IN THOUSANDS) ASSETS ACQUIRED: Current assets $ 684 Property and equipment 4,737 Other assets: Broadcast licenses 14,941 Excess of cost over fair value of assets acquired 113 Other intangibles, deferred costs and investments 227 ------- Total other assets 15,281 ------- Total assets acquired 20,702 ------- LIABILITIES ASSUMED: Current liabilities 471 Deferred income taxes 245 ------- Total liabilities assumed 716 ------- Net assets acquired $19,986 ======= 26

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 10. PRO FORMA FINANCIAL INFORMATION (UNAUDITED) (CONTINUED) The following unaudited pro forma results of our operations for the years ended December 31, 2001 and 2000 assume the acquisitions occurred as of January 1, 2000. The pro forma results give effect to certain adjustments, including depreciation, amortization of intangible assets, increased interest expense on acquisition debt and related income tax effects. The pro forma results have been prepared for comparative purposes only and do not purport to indicate the results of operations which would actually have occurred had the combinations been in effect on the dates indicated, or which may occur in the future. PRO FORMA RESULTS OF OPERATIONS FOR ACQUISITIONS: 2001 2000 ------------------------- CONSOLIDATED RESULTS OF OPERATIONS: (In thousands except per share data) Net operating revenue $105,082 $109,051 Station operating expense 67,683 68,340 Depreciation and amortization 10,246 10,220 Corporate general and administrative 5,421 5,101 -------- -------- Operating profit 21,732 25,390 Interest expense 7,091 7,963 Other (17) 2,093 Income taxes 6,156 7,199 -------- -------- Net income $ 8,502 $ 8,135 ======== ======== Basic earnings per share $ .52 $ .50 ======== ======== Diluted earnings per share $ .51 $ .48 ======== ======== RADIO BROADCASTING SEGMENT 2001 2000 ------------------------- (In thousands) Net operating revenue $ 94,220 $ 96,432 Station operating expense 59,360 59,739 Depreciation and amortization 7,677 7,881 Corporate general and administrative -- -- -------- -------- Operating profit $ 27,183 $ 28,812 ======== ======== 27

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 10. PRO FORMA FINANCIAL INFORMATION (UNAUDITED) (CONTINUED) TELEVISION BROADCASTING SEGMENT 2001 2000 ------------------------- (In thousands) Net operating revenue $ 10,862 $ 12,619 Station operating expense 8,323 8,601 Depreciation and amortization 2,021 1,963 Corporate general and administrative -- -- -------- -------- Operating profit $ 518 $ 2,055 ======== ======== 11. CONCENTRATION OF CREDIT RISK We sell advertising to local and national companies throughout the United States. We perform ongoing credit evaluations of our customers and generally do not require collateral. We maintain an allowance for doubtful accounts at a level which we believe is sufficient to cover potential credit losses. 12. RELATED PARTY TRANSACTIONS ACQUISITION OF STATION FROM AFFILIATE OF DIRECTOR On February 1, 2001, we acquired an FM radio station (WVVR-FM) serving the Clarksville, Tennessee / Hopkinsville, Kentucky market for approximately $7,000,000, including approximately $1,000,000 of our Class A Common Stock. The radio station was owned by a company in which a member of our Board of Directors had a 35% beneficial ownership interest. The purchase price was determined on an arm's length basis. We also obtained an opinion from an independent appraiser that the purchase price was fair from a financial point of view. 28

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 12. RELATED PARTY TRANSACTIONS (CONTINUED) PRINCIPAL STOCKHOLDER EMPLOYMENT AGREEMENT In April, 1997 we entered into a five year employment agreement with Edward K. Christian, our principal stockholder, president and CEO, which provides that, upon the consummation of our sale or transfer of control, his employment will be terminated and we will pay him an amount equal to five times the average of his total annual compensation for the preceding three years, plus an additional amount as is necessary for applicable income taxes related to the payment. For the three years ended December 31, 2001 his average annual compensation as defined by the employment agreement was approximately $783,000. This agreement expires March 31, 2002. See note 16. NOTE RECEIVABLE FROM PRINCIPAL STOCKHOLDER The loan from us to Edward K. Christian bears interest at a rate per annum equal to the lowest rate necessary to avoid the imputation of income for federal income tax purposes. As part of a five year employment agreement with the principal stockholder, we will forgive 20% of the note balance ratably over five years, and pay him an amount in cash equal to such amount as is necessary to enable the principal stockholder or his estate to pay all related federal and state income tax liabilities. This agreement expires March 31, 2002. We recorded compensation expense of approximately $287,000, $331,000 and $314,000 in 2001, 2000 and 1999, respectively, relative to the agreement. LOAN TO PRINCIPAL STOCKHOLDER AND TRANSACTIONS WITH AFFILIATE In May 1999 we lent $125,000 to Edward K. Christian. The loan bore interest at 7% per annum. Principal and interest on the loan was repaid in two equal installments on May 5, 2000 and 2001. Mr. Christian loaned the proceeds of his loan to Surtsey Productions, Inc., a company owned by his daughter, to finance the purchase of the assets of television station KVCT, Victoria, Texas. Under the ownership rules of the Federal Communications Commission we are prohibited from owning this station. Surtsey Productions has leased KVCT to us exclusively for sales and programming. Under the 16 year lease agreement, we paid Surtsey Productions two lump sum payments of approximately $118,000 and $122,000 in 2001 and 2000, respectively. Additionally, we make lease payments of $2,000 per month. 29

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 12. RELATED PARTY TRANSACTIONS (CONTINUED) OTHER RELATED PARTY TRANSACTIONS A number of our radio and television stations have utilized the graphic design services of Surtsey Productions, a company owned by Mr. Christian's daughter. For the year ended December 31, 2001 the total fees paid to Surtsey Productions for such services was approximately $112,000. Surtsey Productions leases office space in a building owned by us, and paid us rent of approximately $33,000 during the year ended December 31, 2001. 13. COMMON STOCK Dividends. Stockholders are entitled to receive such dividends as may be declared by our Board of Directors out of funds legally available for such purpose. However, no dividend may be declared or paid in cash or property on any share of any class of Common Stock unless simultaneously the same dividend is declared or paid on each share of the other class of common stock. In the case of any stock dividend, holders of Class A Common Stock are entitled to receive the same percentage dividend (payable in shares of Class A Common Stock) as the holders of Class B Common Stock receive (payable in shares of Class B Common Stock). The payment of dividends is prohibited by the terms of our bank loan agreement, without the banks' prior consent. Voting Rights. Holders of shares of Common Stock vote as a single class on all matters submitted to a vote of the stockholders, with each share of Class A Common Stock entitled to one vote and each share of Class B Common Stock entitled to ten votes, except (i) in the election for directors, (ii) with respect to any "going private" transaction between the Company and the principal stockholder, and (iii) as otherwise provided by law. In the election of directors, the holders of Class A Common Stock, voting as a separate class, are entitled to elect two of our directors. The holders of the Common Stock, voting as a single class with each share of Class A Common Stock entitled to one vote and each share of Class B Common Stock entitled to ten votes, are entitled to elect the remaining directors. The Board of Directors consisted of six members at December 31, 2001. Holders of Common Stock are not entitled to cumulative votes in the election of directors. The holders of the Common Stock vote as a single class with respect to any proposed "going private" transaction with the principal stockholder, with each share of each class of Common Stock entitled to one vote per share. 30

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 13. COMMON STOCK (CONTINUED) Under Delaware law, the affirmative vote of the holders of a majority of the outstanding shares of any class of common stock is required to approve, among other things, a change in the designations, preferences and limitations of the shares of such class of common stock. Liquidation Rights. Upon our liquidation, dissolution, or winding-up, the holders of Class A Common Stock are entitled to share ratably with the holders of Class B Common Stock in all assets available for distribution after payment in full of creditors. Other Provisions. Each share of Class B Common Stock is convertible, at the option of its holder, into one share of Class A Common Stock at any time. One share of Class B Common Stock converts automatically into one share of Class A Common Stock upon its sale or other transfer to a party unaffiliated with the principal stockholder or, in the event of a transfer to an affiliated party, upon the death of the transferor. 14. COMMITMENTS AND CONTINGENCIES LEASES We lease certain land, buildings and equipment under noncancellable operating leases. Rent expense for the year ended December 31, 2001 was $1,462,000 ($1,356,000 and $1,332,000 for the years ended December 31, 2000 and 1999, respectively). Minimum annual rental commitments under noncancellable operating leases consisted of the following at December 31, 2001 (in thousands): 2002 $1,424 2003 980 2004 500 2005 259 2006 212 Thereafter 1,207 ------ $4,582 ====== 31

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 14. COMMITMENTS AND CONTINGENCIES (CONTINUED) BROADCAST PROGRAM RIGHTS We have entered into contracts for broadcast program rights that expire at various dates during the next five years. The aggregate minimum payments relating to these commitments consisted of the following at December 31, 2001(in thousands): 2002 $210 2003 137 2004 113 2005 72 2006 1 Thereafter 0 ---- $533 Amounts due within one year (included in accounts payable) 210 ---- $323 ==== 15. SEGMENT INFORMATION We evaluate the operating performance of our stations individually. For purposes of business segment reporting, we have aligned operations with similar characteristics into two business segments: Radio and Television. The Radio segment includes all fifty-seven of our radio stations and three radio information networks. The Television segment consists of four television stations and three low power television ("LPTV") stations. The Radio and Television segments derive their revenue from the sale of commercial broadcast inventory. The category "Corporate and Other" represents the income and expense not allocated to reportable segments. 32

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 15. SEGMENT INFORMATION (CONTINUED) We evaluate performance of our operating entities based on station operating income before corporate general and administrative, depreciation and amortization ("station operating income"). We believe that station operating income is useful because it provides a meaningful comparison of operating performance between companies in the broadcasting industry and serves as an indicator of the market value of a group of stations. Station operating income is generally recognized by the broadcasting industry as a measure of performance and is used by analysts who report on the performance of broadcasting groups. Station operating income is not necessarily indicative of amounts that may be available to us for debt service requirements, other commitments, reinvestment or other discretionary uses. Station operating income is not a measure of liquidity or of performance in accordance with generally accepted accounting principles, and should be viewed as a supplement to and not a substitute for the results of operations presented on the basis of accounting principles generally accepted in the United States. YEAR ENDED CORPORATE DECEMBER 31, 2001: RADIO TELEVISION AND OTHER CONSOLIDATED ---------------------------------------------------------- Net operating revenue $ 93,094 $10,862 -- $103,956 Station operating expense 58,317 8,323 -- 66,640 -------- ------- -------- -------- Station operating income 34,777 2,539 -- 37,316 Corporate general and administrative -- -- $ 5,421 5,421 Depreciation and amortization 7,541 2,021 548 10,110 -------- ------- -------- -------- Operating profit (loss) $ 27,236 $ 518 $ (5,969) $ 21,785 ======== ======= ======== ======== Total assets at December 31, 2001 $159,694 $26,234 $ 17,961 $203,889 ======== ======= ======== ======== Capital additions $ 6,521 $ 1,476 $ 482 $ 8,479 ======== ======= ======== ======== YEAR ENDED CORPORATE DECEMBER 31, 2000: RADIO TELEVISION AND OTHER CONSOLIDATED ---------------------------------------------------------- Net operating revenue $ 89,127 $12,619 -- $101,746 Station operating expense 53,886 8,601 -- 62,487 -------- ------- -------- -------- Station operating income 35,241 4,018 -- 39,259 Corporate general and administrative -- -- $ 5,101 5,101 Depreciation and amortization 6,680 1,963 376 9,019 -------- ------- -------- -------- Operating profit (loss) $ 28,561 $ 2,055 $ (5,477) $ 25,139 ======== ======= ======== ======== Total assets at December 31, 2000 $140,080 $26,716 $ 13,110 $179,906 ======== ======= ======== ======== Capital additions $ 3,506 $ 1,403 $ 492 $ 5,401 ======== ======= ======== ======== 33

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 15. SEGMENT INFORMATION (CONTINUED) YEAR ENDED CORPORATE DECEMBER 31, 1999: RADIO TELEVISION AND OTHER CONSOLIDATED ---------------------------------------------------------- Net operating revenue $ 80,167 $ 9,853 -- $ 90,020 Station operating expense 49,823 6,729 -- 56,552 -------- ------- -------- -------- Station operating income 30,344 3,124 -- 33,468 Corporate general and administrative -- -- $ 5,095 5,095 Depreciation and amortization 6,056 1,525 441 8,022 -------- ------- -------- -------- Operating profit (loss) $ 24,288 $ 1,599 $ (5,536) $ 20,351 ======== ======= ======== ======== Total assets at December 31, 1999 $115,834 $27,476 $ 19,186 $162,496 ======== ======= ======== ======== Capital additions $ 3,666 $ 1,437 $ 74 $ 5,177 ======== ======= ======== ======== 16. SUBSEQUENT EVENTS On February 15, 2002, we entered into an agreement to purchase the assets of WKNE-AM/FM in Keene, New Hampshire and WKVT-AM/FM in Brattleboro, Vermont for approximately $9,075,000. The acquisition, which is subject to the approval of the Federal Communications Commission, is expected to close during the second quarter of 2002. In March 2002 we entered into an employment agreement with Edward K. Christian, our principal stockholder, President and CEO. This agreement is effective April 1, 2002 and expires March 31, 2009. The agreement provides for certain compensation, death, disability and termination benefits, as well as the use of an automobile. The base salary under the agreement is an annual salary of $450,000 per year effective April 1, 2002, increasing to $500,000 per year effective January 1, 2003. The agreement also provides that he is eligible for stock options to be awarded at the discretion of our Board of Directors, and annual bonuses in such amounts as shall be determined pursuant to the terms of the Chief Executive Officer Annual Incentive Plan. The agreement also provides that, upon the consummation of our sale or transfer of control, his employment will be terminated and we will pay him an amount equal to five times the average of his total annual compensation for the preceding three years, plus an additional amount as is necessary for applicable income taxes related to the payment. For the three years ended December 31, 2001 his average annual compensation as defined by the new employment agreement, which is relatively comparable with his prior employment agreement, was approximately $783,000. 34

Saga Communications, Inc. Notes to Consolidated Financial Statements (Continued) 17. QUARTERLY RESULTS OF OPERATIONS (UNAUDITED) MARCH 31, JUNE 30, SEPTEMBER 30, DECEMBER 31, -------------------------------------------------------------------------------------------- 2001 2000 2001 2000 2001 2000 2001 2000 -------------------------------------------------------------------------------------------- (In thousands, except per share data) Net operating revenue $22,793 $22,042 $ 28,014 $26,180 $ 26,251 $ 25,478 $ 26,898 $28,046 Station operating expense: Programming and technical 6,060 5,598 6,075 5,461 6,230 5,769 6,094 5,842 Selling 5,902 5,741 7,361 6,872 6,037 5,677 7,124 7,181 Station general and administrative 3,976 3,980 3,743 3,170 4,021 3,419 4,017 3,777 ------- ------- -------- ------- -------- -------- -------- ------- Total station operating expense 15,938 15,319 17,179 15,503 16,288 14,865 17,235 16,800 ------- ------- -------- ------- -------- -------- -------- ------- Station operating income before corporate general and administrative, depreciation and amortization 6,855 6,723 10,835 10,677 9,963 10,613 9,663 11,246 Corporate general and administrative 1,356 1,211 1,539 1,453 1,191 1,239 1,335 1,198 Depreciation and amortization 2,376 2,198 2,486 2,199 2,606 2,286 2,642 2,336 ------- ------- -------- ------- -------- -------- -------- ------- Operating profit 3,123 3,314 6,810 7,025 6,166 7,088 5,686 7,712 Other expenses: Interest expense 1,803 1,570 1,942 1,569 1,896 1,781 1,396 1,873 Other 358 425 (48) 1,630 (315) (13) (12) 62 ------- ------- -------- ------- -------- -------- -------- ------- Income before income tax 962 1,319 4,916 3,826 4,585 5,320 4,302 5,777 Income tax provision 428 599 2,066 1,689 1,870 2,252 1,836 3,052 ------- ------- -------- ------- -------- -------- -------- ------- Net income $ 534 $ 720 $ 2,850 $ 2,137 $ 2,715 $ 3,068 $ 2,466 $ 2,725 ======= ======= ======== ======= ======== ======== ======== ======= Basic earnings per share $ .03 $ .04 $ .17 $ .13 $ .17 $ .19 $ .15 $ .17 ======= ======= ======== ======= ======== ======== ======== ======= Weighted average common shares 16,354 16,479 16,386 16,479 16,380 16,479 16,390 16,319 ======= ======= ======== ======= ======== ======== ======== ======= Diluted earnings per share $ .03 $ .04 $ .17 $ .13 $ .16 $ .18 $ .15 $ .16 ======= ======= ======== ======= ======== ======== ======== ======= Weighted average common and common equivalent shares 16,655 16,861 16,708 16,868 16,728 16,871 16,753 16,545 ======= ======= ======== ======= ======== ======== ======== ======= 35

EXHIBIT 10(a)(3) - EMPLOYMENT AGREEMENT OF EDWARD K. CHRISTIAN EMPLOYMENT AGREEMENT AGREEMENT dated as of April 1, 2002 (the "Agreement") between SAGA COMMUNICATIONS, INC. (the "Corporation") of 73 Kercheval Avenue, Grosse Pointe Farms, Michigan 48236 and EDWARD K. CHRISTIAN (hereinafter referred to as "Christian") of 21 Newberry Place, Grosse Pointe Farms, Michigan 48236. WHEREAS, the Corporation wishes to continue to employ Christian as Chairman, President and Chief Executive Officer of the Corporation on the terms and conditions herein set forth; and WHEREAS, Christian wishes to be employed by the Corporation in those capacities pursuant to such terms and conditions; NOW, THEREFORE, in consideration of the mutual covenants herein contained, the Agreement between the Corporation and Christian reads in its entirety as follows: 1. The Corporation hereby agrees to employ Christian, effective the date hereof, as Chairman, President and Chief Executive Officer of the Corporation and in such additional capacities for the Corporation and/or its affiliates as the Corporation may from time to time direct. The term (hereinafter referred to as "the Term") of Christian's employment under this Agreement shall commence on the date hereof and, except as it may be earlier terminated pursuant to the provisions hereof, shall terminate March 31, 2009. 2. Christian hereby accepts such employment and agrees to devote such of his working time and effort as shall be necessary to perform his duties. 3. During the Term of this Agreement, Christian shall be based in the Corporation's corporate offices in the Grosse Pointe Farms, Michigan area or other designated areas. 4. The Corporation shall pay to Christian for all services rendered by him under this Agreement an annual salary at the rate of $450,000 per year effective April 1, 2002, increasing to $500,000 per year effective January 1, 2003, payable in installments of two (2) week intervals. In addition, Christian shall be eligible to participate, in accordance with their terms, in all medical and health plans, life insurance, profit sharing, pension and such other employment benefits and stock option programs as are maintained by the Corporation or its affiliates for other key employees performing services; provided that the Corporation and its affiliates shall at all times be free to terminate, modify or amend such plans. During the Term the Corporation will maintain in force all existing policies of insurance on Christian's life, including the existing split dollar policy. During the Term the Corporation will also maintain in force its existing medical reimbursement policy.

5. In addition to the salary specified in paragraph 4, beginning January 1, 2004, Christian shall be entitled to a cost of living increase in his salary effective on the first day of January in each year, based on the percentage increase in the Consumer Price Index for all Cities published by the Bureau of Labor Statistics of the United States Department of Labor (or such other comparable standard as may then be in effect) during the previous calendar year. 6. In addition to the salary specified in paragraph 4 and the cost of living adjustment specified in paragraph 5, Christian shall be eligible for (a) stock options in such amounts as shall be approved by the Board of Directors of the Corporation from time to time, and (b) bonuses in such amounts as shall be determined pursuant to the terms of the Chief Executive Officer Annual Incentive Plan of Saga Communications, Inc., effective January 1, 2000, or as otherwise determined by the Board of Directors of the Corporation, it being agreed that Christian's aggregate compensation in any year under paragraphs 4, 5 and 6 hereof (excluding stock options) shall not be less than his average aggregate annual compensation for the prior three years unless Christian's or the Corporation's performance shall have declined substantially. 7. The Corporation shall cause Christian to be reimbursed for all reasonable expenses incurred by him in the performance of his duties hereunder in each case in accordance with the Corporation's rules and regulations as in effect from time to time. 8. During his employment hereunder, the Corporation agrees that Christian shall be furnished with an automobile to be used in connection with his duties hereunder and such other fringe benefits as have been afforded him in the past or as are consistent with his position. 9. Christian shall be entitled to a reasonable amount of paid vacation time in each calendar year, consistent with the provisions of paragraph 2. 10. If Christian, during the Term of this Agreement, shall fail to render substantially the services required of him hereunder for a continuous period of eight (8) months or an aggregate period of twelve (12) months during any eighteen (18) consecutive months (excluding vacations) by reason of his physical or mental disability, as determined by a physician acceptable to the Corporation and Christian, either party shall have the right to terminate this Agreement effective upon thirty (30) days' notice at any time after the eight (8) month or twelve (12) month period, as the case may be, so long as the disability is continuing. 11. The Corporation may, by the vote of a majority of disinterested directors of the Corporation, terminate Christian's employment under this Agreement at any time "for cause" which term, as used herein, shall mean, conviction of a felony; willful misconduct; gross neglect of duty; material breach of fiduciary duty to the Corporation; or material breach of this Agreement. Christian may be terminated for cause only after not less than ten (10) days' notice to Christian and an opportunity for Christian to be heard and to address the charges levied. 2

12. Christian's employment under this Agreement shall automatically terminate upon his death or upon the consummation of a sale or transfer of control of all or substantially all of the assets or stock of the Corporation or the consummation of a merger or consolidation involving the Corporation in which the Corporation is not the surviving corporation. Notwithstanding the foregoing, any of the above described transactions which does not involve an assignment or transfer of control of licenses or permits issued by the Federal Communications Commission (excluding for this purpose any so-called pro forma transfer of control) shall not cause Christian's employment to terminate. 13. Upon termination of Christian's employment under paragraph 12 (other than by reason of death), the Corporation will thereupon pay Christian an amount in cash equal to five times the average of Christian's total annual compensation (including bonuses but excluding stock options) for each of the three immediately preceding (and not overlapping) periods of twelve consecutive months. In addition, the Corporation shall pay Christian such amount as is necessary to enable Christian to pay all tax liabilities under Internal Revenue Code Sections 280G and 4999 and all federal and state tax liabilities arising by reason of payments received pursuant to this sentence, it being the intent of the parties that Christian be made whole with respect to the economic effect of Internal Revenue Code Sections 280G and 4999 in connection with his employment. 14. Christian agrees that he will not, during the term of this Agreement, or thereafter, divulge or disclose to unauthorized parties any confidential matters or facts relating to the operation of the Corporation or its subsidiaries which may become known to him by reason of his performance of duties under this Agreement. 15. All material and ideas pertaining to the business of the Corporation or any of its subsidiaries that are acquired, obtained, created or developed during the term of this Agreement shall belong solely to the Corporation. 16. At any time during the Term of this Agreement should Christian voluntarily terminate his employment with the Corporation, or in the event this Agreement is terminated "for cause" by the Corporation pursuant to the provisions of Section 10 hereof, Christian agrees that for a period of three (3) years thereafter he shall not, without written permission from the Corporation, directly or indirectly own, manage, operate, joint venture, control, be employed by or participate in the ownership, management, operation, control of or be connected in any way with, any radio or television station the primary transmitter of which is located within 65 miles of the community of license of a radio or television station (i) then operated by the Corporation or any subsidiary thereof or (ii) then subject to a sale or purchase contract to which the Corporation or any subsidiary or parent thereof is a party. 3

17. Any notice hereunder shall be effective if given or tendered by registered or certified mail, return receipt requested: if to Saga Communications, Inc., addressed 73 Kercheval Avenue Grosse Pointe Farms, MI 48236 if to Christian, addressed 21 Newberry Place Grosse Pointe Farms, MI 48236 or at such other address as may be set forth in a notice hereunder. 18. This Agreement may be modified or terminated only in writing signed by both parties and shall not be assigned by either party without the prior written consent of the other. Any attempted assignment without such consent shall be void. This Agreement contains the entire understanding of the parties with respect to its subject matter and, on entering into it, neither party has relied upon any representation, warranty or covenant not expressly set forth herein. 19. This Agreement shall be governed by and construed in accordance with the laws of the State of Michigan. IN WITNESS WHEREOF, the parties hereto have duly executed this Agreement as of the day and year first set forth. SAGA COMMUNICATIONS, INC. By /s/ Gary Stevens ------------------------------------- Gary Stevens Chair, Compensation Committee /s/ Edward K. Christian ------------------------------------- Edward K. Christian 4

Exhibit 23 - Consent of Independent Auditors We consent to the incorporation by reference in the Registration Statements (Form S-8 Nos. 33-59424, 33-79366 and 333-51837) pertaining to the Saga Communications, Inc. 1992 Stock Option Plan, the Registration Statement (Form S-8 No. 333-28611) pertaining to the Saga Communications, Inc. 1997 Non-Employee Director Stock Option Plan, the Registration Statement (Form S-8 No. 333-63321) pertaining to the Saga Communications, Inc. Employee 401(k) Savings and Investment Plan, and the Registration Statement (Form S-8 No. 333-85535) pertaining to the Saga Communications, Inc. Employee Stock Purchase Plan of our report dated February 15, 2002 except for note 16, as to which the date is March 20, 2002, with respect to the consolidated financial statements of Saga Communications, Inc. included in the Annual Report (Form 10-K) for the year ended December 31, 2001. /s/ Ernst & Young LLP ---------------------------------------- Ernst & Young LLP Detroit, Michigan March 26, 2002 44